We’re aware of all the benefits social media has when it comes to personal communication. We’re able to connect like never before! That’s true when it comes to customer service as well. Each platform gives us unique opportunities to reach out to customers in innovative ways. Huffington Post explains how social media allows businesses to […]
Read MoreHow To Be A Social Media Business Knock Out
28Jun
There’s a big difference in how one uses social media for personal use and for business. When you’re using it personally, you really don’t have much to lose other than agitating a friend or two with an off-color post. When it comes to posting for your business however, every move you make is important. You […]
Read MoreThe New Kids In Town
27Jun
One of the most important elements of surviving the fast-moving social media waters is to keep in-tuned with current trends. While Facebook and Twitter seem to be steadfast names in this industry, there are new ones popping up all the time. How can you tell which ones are worth investing your time and resources into? […]
Read MoreInstagram’s New Ways to Reach Out
27Jun
Instagram has been in the news quite a bit lately. First, they revealed a controversial facelift with a new logo and layout. Whether you love or hate it, you have to admit that it is quite different. Yet after the dust settled from the new logo fiasco, there was another change for the popular social […]
Read MoreAn Unsurprising Affirmation
27Jun
It’s probably not a shock to anyone to find out that Facebook is the most used social media site for business. However, it was also the site considered to deliver the best ROI. eMarketer reports some interesting numbers about where the social media platforms stand in this side of business. According to their article, eMarketer […]
Read More5 Things You Need to Know Before you Start Blogging
27Jun
A blog is a powerful tool for a business to have in its utility belt. It can significantly improve your internet presence and, if done correctly, your peers will soon flock to you for your insights! However, one must learn to crawl before they can run, and one needs to learn how to blog before […]
Read MoreWhy Your Business Needs a Blog
26Jun
A blog, or weblog, has been an internet staple for quite some time, preceding our beloved social media platforms by decades. The medium has withstood the test of time and continues to help countless internet users get their word out. Blogs are a bit like chess, easy to learn and hard to master. Well, consider […]
Read More4 Social Media Marketing Misconceptions
25Jun
There has been a lot said about our industry. Social media marketing is gaining speed and now even the tech-illiterate know a little bit about it, or so they think. We have dealt with various communication platforms since the Internet started taking flight, and we are finally seeing its effectivity everywhere!. It’s always interesting to […]
Read MoreLearn How to Share: Sources, Subjects, and More
23Jun
The internet is a busy and crowded place, stuffed to the brim with relevant content. Every industry has a whole world of knowledge to discover, which is available on the web. Some of it is credible, some of it is junk. It is important to do your research into what your posting and who wrote […]
Read MoreThe Balance of Push and Pull Posts
22Jun
What is the point of advertising and marketing? To promote one’s brand, correct? Sure, it is a simple concept to grasp. After all, we have been exposed to advertising our whole lives. Social media marketing, in theory, should be the same since it is all about promoting your brand. While this may be true in […]
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