Author : Christopher Tompkins

From Twitter to X In a Single Year

2 (23)
9Feb

When Twitter was founded in 2006, no one would have guessed that Twitter would become a main hub for creators, entrepreneurs, politicians, and celebrities to connect, debate, and grow businesses. We would all come to love that little blue bird because that little icon gave so many voiceless people voices. Throughout its lifespan, Twitter gained […]

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3 Audience-Building Tips for Small Businesses

3 (16)
19Jan

One of the first steps for any small business is building a community around its brand. This is easier said than done for most, especially when your expertise isn’t marketing. No worries, I’ve got you covered with three audience-building tips every small business owner should know. Before we dive in, it’s important to know what […]

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The Role of an Influencer Marketing Manager

4 (12)
22Dec

Let’s talk about the concept of influencer marketing and how it has been one of the most transformative shifts in the marketing world. Social media is continuing to dominate the digital space and with the growing reliance on online personalities, brands have recognized the immense potential of influencer marketing. With this realization, the position of […]

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How to Future-Proof Your Brand

3 (10)
15Dec

Being a small business in a busy digital space can be challenging and intimidating. Your ultimate goal is to find a way for your brand to stand out above the crowd and in order to do this, you need to future-proof your marketing strategies. Future-proofing your brand means taking the necessary steps to keep it […]

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Why The Creator Community Has Lost Its Touch

2 (11)
8Dec

Okay, creators, it’s time to gather ’round, sip on your favorite beverage, and have a little chat about the current state of the creator community. There’s no denying that we’ve all witnessed a significant shift in recent times, and it’s got me thinking: Are we heading in the wrong direction? Is everything about selling a […]

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The 12 Days of Digital Marketing

1 (16)
1Dec

Happy holidays everyone! For many, this is an exciting time for memories, food, and gifts – but for marketers, this is the busiest time of the year. This is your last chance to reach your KPIs and boost sales before year-end, and to help you make the most of this month, we’ve put together a […]

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