Okay, so say you’ve finally decided to sign up for social media and you have some fresh accounts. For starters, you’ll most likely have a Facebook page, Twitter account, and maybe a LinkedIn account. You might start the first few weeks strong, one to two posts a day, sending out really engaging content to the […]
Read MoreSocial Media Around the World
4Jun
The point of social media is to connect the world’s many citizens. Through this technologically based revolution, we’ve kept in contact with people that would never be possible otherwise. Thanks to international phone charges, we would never be able to hear our loved one’s voices if it wasn’t for some of these platforms. However, are […]
Read MoreMarketing Faux-Pas to Learn from
2Jun
There’s no doubt about it, we live in a society where one slip up can cost you an untold amount of money and a whole customer base. Even if an advertisement was never in any way meant to be offensive, an accidental negative message can crush a company’s image. Marketing can make or break you. […]
Read MoreHootsuite: Your Social Media Sidekick
31May
When you start getting more involved with social media, you’ll find that it’s a little bit like chess: easy to learn, hard to master. This is especially true when you manage multiple pages on multiple platforms. How can somebody keep up with it all? Introducing Hootsuite! Hootsuite is a great way to manage the social […]
Read MoreHow Musicians Can Rock Social Media
30May
Every business has a place on social media and every industry has unique rules when engaging with their audience. Each field has different tones, terminology, and demographics that can only make sense to those involved in that world. This also pertains to the music frontier. Musicians, at no matter what stage in their career, thrive […]
Read MoreThe New Age of Silent Films is On Facebook
29May
Have you ever watched a video on Facebook? Chances are you have. Did you watch it with your sound turned on? According to a Digiday article, chances are you haven’t. The article states that an overwhelming 85% of Facebook videos are watched on mute. It seems a little odd to watch videos, meant to be […]
Read MoreFacebook’s Advertising Firepower
28May
Social media is a great tool to reach out to peers, clients, and potential customers. But where would it be without the websites and its advertising features? Whether it’s a good or bad thing, there isn’t a single website that drives the industry, no SocialMedia.com that every user has to use. In fact, that domain […]
Read MorePinterest Gets Serious
26May
Let’s face it. When you think about the business side of social media, Pinterest isn’t really your first thought. Now, if you’re looking for an awesome recipe or cake topper, this is your site. However, it really can help expand your brand if implemented correctly. With its new update, the social media platform will be […]
Read MoreFree Bird: Twitter Changes the Rules
25May
Twitter allows many forms of communication and often times opens up a whole new world for its users. Many of us couldn’t go a day without expressing ourselves on the intuitive platform. However, it doesn’t allow you to write a long-winded novel of a post. For the most part, this is a great thing. Unless […]
Read MoreBudgeting for Social Media
24May
We’ve finally reached a point where big companies are recognizing social media and as such, a big question is raised. Just how much of a marketing budget should go towards social media prospects? For the casual social media user, cost is never usually an issue. However, businesses need to take cost into consideration, whether it pertains to social […]
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