Author : Christopher Tompkins

5 Ways To Write A Stellar Social Media Update

29Sep

Ever since the early days of the newspaper, people have studied the power of the headline. Writers carefully selected each word so their paper would pull in readers. Social media marketing has evolved this concept. Thankfully, we don’t need people shouting “Extra!” on street corners. Instead, we have to make sure our updates are noticeable […]

Why Size Matters: Twitter’s Compact Marketing Advantage

By Christopher Tompkins

28Sep

Social Media, Twitter

Twitter has begun to slowly implement their new relaxed coding which no longer counts pictures and videos against the 140 character limit. Now, we can tell even more of our story with the help of engaging visuals. Still, such a small amount of characters can present a challenge for marketers. But what if our marketers’ […]

How To Make Your Customers Social Media Stars

By Christopher Tompkins

27Sep

Business, Facebook, Google+, Instagram, LinkedIn, Local Marketing, Marketing, Periscope, Pinterest, Reddit, Snapchat, Social Media, Social networking, Twitter, Uncategorized

Let’s face it. You can’t have close and personal connections with every single person that reaches out to your brand on Facebook, Twitter, and Instagram. However, every now and again, some companies make selected customers genuinely happy by giving them some virtual fame. How exactly can you help customers feel special? Check out the following […]

Is Your Business Ready For Chatbots?

By Christopher Tompkins

26Sep

Facebook, Instagram, Live Video, Local Marketing, Marketing, Reddit, Snapchat, Social Media, Social networking, Twitter, Uncategorized, Video, YouTube

Well, we’re in 2016, and there are no flying cars or robot butlers yet. But, we’re getting there. The concept of chatbots is a big step forward for both technological advancements and social media marketing. There has been a lot of buzz around these talkative programs lately, and the hype is only rising. So, here’s […]

Is Your Social Media Marketing Speaking A Different Language?

By Christopher Tompkins

25Sep

Advertising, Business, Email Marketing, Facebook, Google+, Instagram, LinkedIn, Local Marketing, Marketing, Social Media, Social networking, Uncategorized

Does it seem like you’re speaking a different language than your customers? You actually might be! I’m not saying you accidentally wrote your Facebook updates in Japanese, but perhaps you’re not speaking the way your customers like or understand. Social media, in a nutshell, is about two things – communication and community. As such, you’re […]

Can Your Business Rock Social Media Live Video?

By Christopher Tompkins

24Sep

Advertising, Business, Facebook, Live Video, Marketing, Periscope, Snapchat, Social Media, Social networking, Uncategorized, Video

Is your company ready for the video revolution? You better not miss this trend. Video, in all its various forms, has changed most Platforms. The most significant form is live streaming. Even our news streams seem to cater to this engaging content. And yes, your company can create a live video experience for your followers […]

How To Save Your Failing Facebook Page

By Christopher Tompkins

How-To-Save-Your-Failing-Facebook-Images-200x300

22Sep

Facebook, Social Media

Is your business struggling to make its mark on the web? Social media has proven to be the most effective avenue for online brand awareness, and Facebook is the best platform to find your perfect audience. With nearly 2 billion people actively logging in via desktops and mobile apps, a company can quickly stand in […]

The 4 Facebook Ads Your Page Needs

By Christopher Tompkins

21Sep

Advertising, Facebook, Social Media

Businesses of various sizes, industries, and locations are flocking to Facebook! Entrepreneurs and professionals realize that their target customer base is just a few clicks away. How are they promoting themselves? Facebook advertising! When one thinks of online advertising, those pesky pop-ups come to mind. Facebook advertisements are more subtle, engaging, and effective. To make […]

4 Steps To Awesome Facebook Visuals

By Christopher Tompkins

19Sep

Facebook, Graphic Design, Social Media

With all the content that’s online, how are readers supposed to remember your message? The answer lies in images. When visuals accompany Facebook posts, users retain 65% more of that message for the following three days. Striking imagery allows people to learn and remember information longer than mere words. Here are the best ways to use eye-catching, […]

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