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Podcast

The Social Marketing Academy

Hosted by : Christopher Tompkins

Play Latest Podcast

Presented by : The Go! Agency

Latest Episodes

The Social Marketing Academy

Being AGILE with Greg Kihlstrom

Are you AGILE? Many companies are switching to this new way of project management and restructuring their companies in the...
The Social Marketing Academy

Category of One with Nida Leardprasopsuk

All brands and entrepreneurs aspire to be the top-dog in their industry, but few can get to the holy grail...
The Social Marketing Academy

Social Media Campaigns with Alex Gold

When you bring your brand to the digital space, there’s a lot to consider. How do you get your brand...
The Social Marketing Academy

Entrepreneurship and Strategy with Rob te Braake

Before you can run a successful campaign, you need a business supported by solid strategy and capital. On this week’s...
The Social Marketing Academy

Reputation Management with Paul Cohen

Our special guest for this week is Paul Cohen, a PR wunderkind with more than two decades of experience in...
The Social Marketing Academy

PR: The Real Story with Ilana Zalika

What do you get when you connect with a PR agent? Can they really take your business to the next...
The Social Marketing Academy

Growth in Podcasting with Luis Ryan Diaz

How to begin and grow your podcast are the looming questions that keep most people from even starting one. How...
The Social Marketing Academy

All Things AI with Vance Reavie

AI is the future for a lot of industries—but is that going to be more of a help or a...
The Social Marketing Academy

Online Learning with Panos Siozos

You can’t overstate the value of an education. So, marketing an online learning tool seems like a breeze, right? On...
The Social Marketing Academy

Stepping Up Your PR with April Margulies

What can a PR professional tell you about your marketing strategy? Probably a lot! PR pros know their clients inside...
The Social Marketing Academy

Getting Technical with Wendy Covey

What mistakes do technical companies make when crafting messages? How do technical customers and buyers respond to content? For this...
The Social Marketing Academy

Post-COVID Marketing with Trish Thomas

Everything has changed, and though things will never be back to normal, the world is getting back to work. And...
The Social Marketing Academy

Using Your Resources with Arttu Haho

Your customers give you valuable resources every time they communicate with you over social media. Customer feedback, reviews, testimonials, and...
The Social Marketing Academy

Starting Up and Moving Up with Dr. Janét Aizenstros

Everyone needs a good success story for inspiration. On today’s episode, we welcome Dr. Janét Aizenstros to talk about starting...
The Social Marketing Academy

Building a Following with Sophie Bowman

Running various social media accounts for your business isn’t easy, so you’d better be getting a good return on the...
The Social Marketing Academy

Getting PR Coverage with Emily Taffel-Cohen

Wait...are PR and marketing not the same thing? Nope! Marketing is the look, feel, and voice of your brand. PR...
The Social Marketing Academy

Healthcare Marketing with Wendy O’Donovan Phillips

Marketing within the healthcare industry is...tricky. How can you present your business and bring in critical sales without coming across...
The Social Marketing Academy

Ads and Facebook with Brian Meert

Making money. Spending money. In the end, all of advertising does come down to how well you place your dollars....
The Social Marketing Academy

The Delicate Art of Public Relations with Patrick Farrell

When the press talks about you, what are they saying? When is the right time to release a statement, negative...
The Social Marketing Academy

Getting Animated with Alex Herder

When inspiration strikes, it strikes! Have you ever thought about incorporating animation in your marketing strategies, to tell eye-catching stories...
The Social Marketing Academy

Legal Marketing with Elizabeth Ortega

How do you make yourself more visible to attract clients and grow your book of business? How open should you...
The Social Marketing Academy

The Importance of Web Design with Natalie Sharma

Aesthetics! In demand but not often understood, having a good designer work on your website or assets is essential for...
The Social Marketing Academy

Leads, Traffic, and Building a Stellar Website with Judy Lin

When you put a lot of effort into your SEO strategy, you expect to see results. How soon can you...
The Social Marketing Academy

What Can PR Do For You? With Brenda Christensen

How can you ensure that you stand out from the crowd and promote yourself as a thought leader in your...
The Social Marketing Academy

Yes, You Need PR (featuring Jeff Bell)

Unsure of the difference between public relations and marketing? Is PR just a matter of putting out a press release,...
The Social Marketing Academy

All Things SEO with Michael Fleischner

SEO got you stumped? Well, the good news is, you and everybody else...except for this episode’s guest Michael Fleischner! How...
The Social Marketing Academy

Social Marketing From the Ground Up with Martin McDonald

How do you start marketing your brand new business? What are the appropriate channels for your business, and how can...
The Social Marketing Academy

Affiliate Marketing with Lee-Ann Johnstone

Thinking about starting an affiliate program, either for your business or your clients? In our first episode of our relaunch,...