When people ask us what we think 2017 will be about in terms of social media marketing, we loudly proclaim “video” and perhaps more distinctly, “live video.” It’s not just us and the others in our industry that think so either. It turns out that the minds behind the platforms themselves are on the same […]
Read MoreLast Minute Holiday Ideas For Social Media Marketing
15Dec
Time is almost up. Santa has already planned out his course. Most gifts are wrapped. Many stores are already preparing for Valentine’s Day. While the holiday season is the prime time for marketers, it’s a very brief and time-centric period, so you need to act decisively and quickly. If you haven’t touched on the holiday […]
Read MoreTap Into Your Customer’s Mind Through Social Media
14Dec
What is a marketer’s job? To promote a business, right? No. Actually, it’s to be a mind reader. Every piece of data that we study, every update we publish, every advertisement we create, is all in an effort to create something that adheres to the customer’s mindset. This is why psychics would make such good […]
Read MoreThe Top 5 Daily Habits For Social Media Marketers
13Dec
A morning routine is something that we all enjoy and need. It seems like our bodies go into auto-pilot mode as we brush our teeth, wash our face and prepare for the day. Habit, routine, and structure make for a successful day. This is the same for social media marketing work. Yet things go a […]
Read More5 New Facebook Features You Need To Know
11Dec
Sure, Facebook is just a website, but because it reflects its 2 billion users, it’s also a living, breathing organism that evolves over time. Because of this, those who run the platform continuously update both their desktop and mobile versions. 1. Facebook Discover – Once again, the king of social media takes notes from the […]
Read MoreUse Social Media To Project Your Work Culture
7Dec
Wouldn’t it be nice if your business could take a selfie? Well, it can through your employees. Emphasizing your company’s unique and vibrant office culture through social media is a great way to humanize your business. It appeals to the very core of social media, which is person-to-person communication. Social media marketing is quite a […]
Read MoreThe Top Tools To Automate Social Media Marketing
7Dec
Before you know about social media marketing automation, you may be wondering how do these companies have marketers employed seven days a week to post at all hours? After learning about automation, you may smile and wonder why you didn’t think of that in the first place. Many businesses use software tools, so their social […]
Read More10 Inspiring Online Destinations For Content Creators
6Dec
There’s nothing worse than being stumped on what to write about. We all know how daunting the blank page can be, or an empty spot in your content calendar. Well good news, you’re not alone. At times, writer’s block is no match for the internet, while other times the sheer magnitude of the web causes […]
Read More10 Traits Your Social Media Marketing Needs
5Dec
Social media is all about establishing online credibility and brand awareness. Whether you want to build up your business as an industry influencer or just bring more attention to your growing startup, these two goals are both essential. However, nobody is going to be able to do anything with poor content or conduct. It’s time […]
Read MoreIs Your Business A Social Media Snob?
4Dec
It’s no secret – social media marketing is about brand awareness and promotion. It is, after all, marketing. However, marketers may suffer from sticking to certain practices that cause their businesses to become overly promotional, sales-driven, and exclusive. There is such a thing as a social media snob, and it’s easy to spot these brands. […]
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