Category : Twitter

Social Media Show Business: How To Wow The Internet

25Oct

Advertising, Business, Copywriting, Facebook, Google+, Instagram, Marketing, Pinterest, Snapchat, Social Media, Social networking, Twitter, Uncategorized

In many respects, social media is the new Hollywood. Many people attempt to be a star, only now it’s online fame they seek. I’m not just talking about YouTubers trying to make it big on the small screen. This also goes for companies attempting to market. Just like an aspiring actress seeing that Hollywood sign […]

Avoid These 10 Social Media Media Marketing Poisons

By Christopher Tompkins

23Oct

Advertising, Business, Copywriting, Email Marketing, Facebook, Google+, Instagram, LinkedIn, Live Video, Marketing, Pinterest, Snapchat, Social Media, Social networking, Twitter, Uncategorized

We all know what poison is. In a nutshell, it’s a substance that causes harm to someone or something. Unfortunately, poison isn’t always marked with a giant skull and crossbones, nor is it an oozing green substance from fairy tales. Sometimes, such danger isn’t so obvious. This is especially true for social media marketing […]

The Top 5 Social Media Marketing Strategies For B2B Businesses

By Christopher Tompkins

22Oct

Advertising, Business, Copywriting, Facebook, Instagram, LinkedIn, Marketing, Reddit, Snapchat, Social Media, Social networking, Twitter, Uncategorized, Website Design

B2B Business professionals know they need a special approach to marketing. Their companies are often quite serious in tone. After all, their target demographic is other professionals. But that doesn’t mean social media marketing isn’t for them. Over 50 million businesses now promote themselves via social media marketing, many of these are B2B. Find out how […]

Why Social Media Marketing’s Adaptability Makes It Last

By Christopher Tompkins

19Oct

Advertising, Business, Copywriting, Email Marketing, Facebook, Google+, Instagram, LinkedIn, Local Marketing, Marketing, Periscope, Politics, Reddit, Snapchat, Social Media, Social networking, Twitter, Uncategorized, YouTube

Every now and again someone will say “social media is a fad” and we have to smile. Sure, the statement is understandable, albeit unfounded. Yes, there is a certain sense of “fad” like quality to the internet as a whole because it hasn’t been around as long as the newspaper. But social media marketing has […]

Look Legit with Social Media Marketing

By Christopher Tompkins

18Oct

Advertising, Business, Copywriting, Facebook, Google+, Instagram, LinkedIn, Live Video, Marketing, Reddit, Snapchat, Social Media, Social networking, Twitter, Uncategorized

Let’s try an exercise. Open up a new window and go to Facebook or Twitter. Write down a list of 10-15 popular brands. It can be Coca-Cola, Apple, Disney, Chevrolet, GAP, Shell, or even the US Government itself. Now, try and search for them on the platform. You found them, didn’t you? A mass majority […]

The Best Brands Use This Content. Does Yours?

By Christopher Tompkins

11Oct

Advertising, Email Marketing, Facebook, Google+, Instagram, LinkedIn, Live Video, Local Marketing, Marketing, Snapchat, Social Media, Social networking, Tailwind, Twitter, Uncategorized, YouTube

Think of the various categories of your social media content as gadgets in your “social media utility belt”. Each one is unique but serves the ultimate purpose – brand engagement and increased brand awareness. But to get to those goals, you need to learn which tools work and which don’t. Diversity is absolutely essential for […]

How To Navigate The Chaotic Internet Landscape

By Christopher Tompkins

6Oct

Advertising, Business, Email Marketing, Facebook, Google+, Instagram, LinkedIn, Marketing, Snapchat, Social Media, Social networking, Twitter, Uncategorized, YouTube

There’s a reason my colleagues and myself call the internet the Wild Wild Web. Sure, there are some rules, but there’s quite a bit of anarchy out there. Social media both deters and exacerbates this chaos. Yes, everyone’s comments, spam, ads, and sharing are all contained within the walls of Facebook, Twitter, LinkedIn etc., but […]

How Can Attorneys Use Social Media?

By Christopher Tompkins

5Oct

Advertising, Facebook, Google+, Instagram, LinkedIn, Marketing, Reddit, Snapchat, Social Media, Social networking, Twitter, Uncategorized, Video, YouTube

For some professionals, social media marketing just doesn’t seem like a useful tool. Legal professionals took a bit of time to get on board. After all, it almost seemed unethical to be on Facebook, Twitter, and Instagram. Their whole career is about privacy and confidentiality after all. Well, now a mass majority of lawyers represent […]

Why Social Media Marketing Is A Two-Way Street

By Christopher Tompkins

4Oct

Advertising, Facebook, Google+, Instagram, LinkedIn, Marketing, Social networking, Twitter, Uncategorized

What is the goal of social media marketing? The same as any marketing – brand promotion and awareness- right? On the macro level of things, sure. But when you take a closer look, it’s more about communication. Sales, ROI, and all that jazz comes a bit later. Social media has become the front line between […]

Why Size Matters: Twitter’s Compact Marketing Advantage

By Christopher Tompkins

28Sep

Social Media, Twitter

Twitter has begun to slowly implement their new relaxed coding which no longer counts pictures and videos against the 140 character limit. Now, we can tell even more of our story with the help of engaging visuals. Still, such a small amount of characters can present a challenge for marketers. But what if our marketers’ […]

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