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Category : Tailwind

The Top Tools To Automate Social Media Marketing

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7Dec

Before you know about social media marketing automation, you may be wondering how do these companies have marketers employed seven days a week to post at all hours? After learning about automation, you may smile and wonder why you didn’t think of that in the first place. Many businesses use software tools, so their social […]

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10 Inspiring Online Destinations For Content Creators

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6Dec

There’s nothing worse than being stumped on what to write about. We all know how daunting the blank page can be, or an empty spot in your content calendar. Well good news, you’re not alone. At times, writer’s block is no match for the internet, while other times the sheer magnitude of the web causes […]

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Is Your Business A Social Media Snob?

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4Dec

It’s no secret – social media marketing is about brand awareness and promotion. It is, after all, marketing. However, marketers may suffer from sticking to certain practices that cause their businesses to become overly promotional, sales-driven, and exclusive. There is such a thing as a social media snob, and it’s easy to spot these brands. […]

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Why Pinterest’s Business Update Is A Game Changer

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3Dec

Social media platforms are always tweaking the inner workings of the websites here and there. Most times, users can’t even notice the improvements because they’re so small. However, this isn’t the case for Pinterest’s new revamp. Social media marketers are sure to smile with this significant facelift. On November 30th, Pinterest’s Adam Barton published an […]

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Build Up Your Flock: 5 Ways To Be The Top Bird On Twitter

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27Oct

Since its incarnation in 2006, Twitter has become a major social media marketing staple. Few businesses use social media for marketing without utilizing the microblogging platform. We call it “microblogging” because it mainly performs the feature of a regular blog, only at a microscopic scale. Are you able to tell your story with 140 characters or less? […]

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Social Media Writer’s Block? Try These 20 Inspirational Post Prompts

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26Oct

Many writers know the pain that comes with a blank page. Social media writers aren’t any better. Whenever that update field is blank, or there are still 140 characters remaining for a tweet, there’s a gut-twisting feeling. Sometimes, marketers need a little push in the right direction. Well, consider this a shove. These 20 post […]

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Get S.M.A.R.T. about Social Media Marketing

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17Oct

We all want to be smart right? Most of us already are in our own way. But are you S.M.A.R.T.? There’s a big difference, especially when it comes to social media marketing. Learn about the anagram businesses are teaching their employees and how it relates to your company’s online marketing. This anagram usually speaks about […]

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False Facts About Social Media Marketing

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16Oct

If this presidential election has taught us anything, it’s that checking our facts is important. This is particularly the case for social media marketers. However, some people have a somewhat off-skewed perception of what social media marketing actually is. It’s time to do some myth-busting. Here are the top misconceptions people have about social media […]

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The Best Brands Use This Content. Does Yours?

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11Oct

Think of the various categories of your social media content as gadgets in your “social media utility belt”. Each one is unique but serves the ultimate purpose – brand engagement and increased brand awareness. But to get to those goals, you need to learn which tools work and which don’t. Diversity is absolutely essential for […]

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Emojis – :) or :( ? What A Smile Says About Marketing

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20Aug

A long time ago, someone very clever saw a colon and a parenthesis next to each other, turned their head, and saw a smiley face. That was the beginning of what we now call Emojis. Now, we see these little images on text messages, emails, and social media posts every day. They have fully integrated […]

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