Category : Twitter

How To Heat Up Your Hashtag Game

11Aug

Advertising, Business, Facebook, Google+, Instagram, LinkedIn, Local Marketing, Marketing, Periscope, Social Media, Social networking, Twitter, Uncategorized

One of the most important elements of social media marketing is to spread your content as far as possible. To achieve this goal, we have hashtags as handy tools. These little guys allow our posts to appear when someone searches for that hashtag. They’re basically the advanced version of a keyword. Simple, right? Hashtags are […]

What The Presidential Election Can Teach Us About Social Media

By Christopher Tompkins

8Aug

Advertising, Email Marketing, Facebook, Google+, Instagram, LinkedIn, Local Marketing, Marketing, Periscope, Pinterest, Snapchat, Social Media, Twitter, Uncategorized

You may not have noticed if you’ve been in outer space for the past two years, but it’s time for the Presidential Election again. Everyone knows who the two major candidates are and what they stand for. By the time November hits, most of us will be able to recite the many commercials by heart. […]

Go For The Gold! How The Olympics Affect Your Social Media

By Christopher Tompkins

6Aug

Advertising, Business, Email Marketing, Facebook, Google+, Instagram, LinkedIn, Local Marketing, Marketing, Periscope, Pinterest, Reddit, Snapchat, Social Media, Social networking, Twitter, Uncategorized

If you can believe it, it’s time for the 2016 Olympics! Yesterday, the opening ceremonies commenced, and the whole world watched with their flag of choice waving in their hands. These flags were also waving on Twitter thanks to a new development the social media giant implemented especially for the games. You can see the […]

Yes, Even YOU Need Social Media Marketing

By Christopher Tompkins

4Aug

Advertising, Business, Facebook, Instagram, Local Marketing, Marketing, Pinterest, Social Media, Social networking, Twitter, Uncategorized

Have you ever said, “Yes, I know about social media, but it’s not really for my business.”? What about “We just don’t see the point in that stuff.”? We’ve heard it all before and guess what? Social media is for everyone. Professionals from a wide variety of industries are benefiting from using social media marketing […]

Why You Need To Be A Social Media First Responder

By Christopher Tompkins

2Aug

Advertising, Facebook, Instagram, Marketing, Social Media, Social networking, Twitter, Uncategorized

It may not be a surprise to anyone that the world is getting faster. Too bad we still only have 24 hours to complete everything. Social media is no exception to this acceleration as we see articles drop down to the bottom of news feeds faster than a falling brick. If you want to […]

4 Approaches To Educate Your Social Media Audience

By Christopher Tompkins

28Jul

Advertising, Business, Facebook, Google+, Instagram, LinkedIn, Local Marketing, Marketing, Periscope, Pinterest, Snapchat, Social Media, Social networking, Twitter, Uncategorized, Video, Website Design, YouTube

A lot of people use social media for entertainment. It’s not hard to find funny pictures, videos, or lighthearted stories all over the internet. But there are still many of us with a thirst for knowledge. Where do we turn? Social media. One of the most significant ways businesses can engage with customers is educating […]

Your Website: Your Social Media’s Biggest Fan

By Christopher Tompkins

26Jul

Advertising, Business, Facebook, Marketing, Social Media, Social networking, Twitter, Uncategorized, Website Design, YouTube

Online marketing is a broad term that encompasses both social media and a company’s website. Because of this, these two need to work symbiotically. Facebook, Twitter, LinkedIn, and the other platforms need help from your website, and vice versa. There is a bit of quid pro quo in online marketing. Some social media content should […]

What Can Twitter Engage Do For Your Social Media?

By Christopher Tompkins

21Jul

Social Media, Twitter

Twitter really wants you to succeed. They had previously announced updates to the website’s infrastructure that will give more leeway for a tweet’s character count as well as allowing more options when retweeting. Now, they are offering us a brand new tool exclusive to American iOS devices. Engage, a companion app, will deliver helpful analytics […]

The Best Ways to Lockdown Your Customer Base

By Christopher Tompkins

14Jul

Facebook, Instagram, Local Marketing, Marketing, Social Media, Social networking, Twitter, Uncategorized

It’s a question that every business owner must ask: Who are my customers? If your answer is “whoever has money”, you are fooling yourself. Every single product or service has an intended audience, even if those who sell it do not want to believe it. As you begin to step into the social media world, […]

How to Run Circles Around Social Media Algorithms

By Christopher Tompkins

Run-Circles-Around-Social-Media-Algorithms-200x300

9Jul

Advertising, Email Marketing, Instagram, Local Marketing, Marketing, Periscope, Pinterest, Snapchat, Social Media, Twitter, Uncategorized

Social media marketers need to be as adaptive as chameleons in today’s cyber landscape. Our favorite websites throw us curve balls by constantly changing their algorithms and layouts. As such, we need to continuously tweak our strategies. Yet how can you compete with the inner-workings of a huge website such as Facebook, Instagram, or Twitter? […]

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