Category : Uncategorized

Avoid These 10 Social Media Media Marketing Poisons

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23Oct

  We all know what poison is. In a nutshell, it’s a substance that causes harm to someone or something. Unfortunately, poison isn’t always marked with a giant skull and crossbones, nor is it an oozing green substance from fairy tales. Sometimes, such danger isn’t so obvious. This is especially true for social media marketing […]

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The Top 5 Social Media Marketing Strategies For B2B Businesses

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22Oct

B2B Business professionals know they need a special approach to marketing. Their companies are often quite serious in tone. After all, their target demographic is other professionals. But that doesn’t mean social media marketing isn’t for them. Over 50 million businesses now promote themselves via social media marketing, many of these are B2B. Find out how […]

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The 5 Lists That Every Social Media Marketer Needs

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20Oct

Lists are great, aren’t they? They help us keep track of what to do, what to buy, where to go, what to avoid, and which events to remember. Every aspect of our lives improves with well-developed lists. A social media marketer’s strategy is no exception. Since social media marketing has multiple aspects to it, a successful […]

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Why Social Media Marketing’s Adaptability Makes It Last

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19Oct

Every now and again someone will say “social media is a fad” and we have to smile. Sure, the statement is understandable, albeit unfounded. Yes, there is a certain sense of “fad” like quality to the internet as a whole because it hasn’t been around as long as the newspaper. But social media marketing has […]

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Look Legit with Social Media Marketing

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18Oct

Let’s try an exercise. Open up a new window and go to Facebook or Twitter. Write down a list of 10-15 popular brands. It can be Coca-Cola, Apple, Disney, Chevrolet, GAP, Shell, or even the US Government itself. Now, try and search for them on the platform. You found them, didn’t you? A mass majority […]

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Get S.M.A.R.T. about Social Media Marketing

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17Oct

We all want to be smart right? Most of us already are in our own way. But are you S.M.A.R.T.? There’s a big difference, especially when it comes to social media marketing. Learn about the anagram businesses are teaching their employees and how it relates to your company’s online marketing. This anagram usually speaks about […]

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False Facts About Social Media Marketing

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16Oct

If this presidential election has taught us anything, it’s that checking our facts is important. This is particularly the case for social media marketers. However, some people have a somewhat off-skewed perception of what social media marketing actually is. It’s time to do some myth-busting. Here are the top misconceptions people have about social media […]

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The Best Lead Generation Strategies For Social Media

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15Oct

Finding leads and referrals have always been both a goal and obstacle for business owners. For some, it’s the only way they can generate revenue for their company. Social media has become not only a new solution for marketing purposes, but it serves as a way to discover potential clients, customers, residents, or whoever keeps […]

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The Best Brands Use This Content. Does Yours?

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11Oct

Think of the various categories of your social media content as gadgets in your “social media utility belt”. Each one is unique but serves the ultimate purpose – brand engagement and increased brand awareness. But to get to those goals, you need to learn which tools work and which don’t. Diversity is absolutely essential for […]

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How To Navigate The Chaotic Internet Landscape

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6Oct

There’s a reason my colleagues and myself call the internet the Wild Wild Web. Sure, there are some rules, but there’s quite a bit of anarchy out there. Social media both deters and exacerbates this chaos. Yes, everyone’s comments, spam, ads, and sharing are all contained within the walls of Facebook, Twitter, LinkedIn etc., but […]

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