Category : Uncategorized

Netiquette and Niceties: How to Behave on the Internet

Niceties-How-to-Behave-on-the-Internet-200x300

8Jun

Advertising, Facebook, LinkedIn, Marketing, Pinterest, Social Media, Twitter, Uncategorized

Remember when your parents used to teach you how to act? There were all these rules about how to introduce yourself, how to eat at a table, how to act around your elders, the list went on and on. Well, the internet has its own etiquette (or netiquette, if you’re into corny puns) on how […]

Putting “Live” Back into Conversations

By Christopher Tompkins

8Jun

Advertising, Facebook, Google+, Instagram, LinkedIn, Marketing, Periscope, Pinterest, Social Media, Social networking, Uncategorized, Video

In social media, an “instant response” is a highly sought after concept for businesses. On Facebook, pages will be rated on how quickly their response time is to a message. We’re told to reply to everything if possible. The pressure is on to be quicker, more precise, and we need to have a smile while […]

3 Easy Ways to Stay with the Times

By Christopher Tompkins

7Jun

Advertising, Facebook, Instagram, Marketing, Social Media, Uncategorized

There’s a good reason journalists have flocked to social media, it’s always current. For its success, it has to be always updated and fresh. The same applies for its users. With things so connected now, news gets older quickly. What’s happening today will be old news by tomorrow because people have access to things as […]

The Domination of Social Media

By Christopher Tompkins

6Jun

Advertising, Email Marketing, Facebook, Instagram, LinkedIn, Marketing, Pinterest, Social Media, Twitter, Uncategorized

It seems that we have an interesting relationship with social media. Sure, we get our news, connections, entertainment, and business advertisements through these intuitive websites, but in the same breath we’ll complain how our lives are being dominated by technology. Maybe people are addicted to these websites and the screens we view them on. Yet […]

New Tools of Trade

By Christopher Tompkins

5Jun

Advertising, Facebook, Instagram, LinkedIn, Social Media, Uncategorized

Okay, so say you’ve finally decided to sign up for social media and you have some fresh accounts. For starters, you’ll most likely have a Facebook page, Twitter account, and maybe a LinkedIn account. You might start the first few weeks strong, one to two posts a day, sending out really engaging content to the […]

Marketing Faux-Pas to Learn from

By Christopher Tompkins

2Jun

Advertising, Email Marketing, Marketing, Social Media, Uncategorized

There’s no doubt about it, we live in a society where one slip up can cost you an untold amount of money and a whole customer base. Even if an advertisement was never in any way meant to be offensive, an accidental negative message can crush a company’s image. Marketing can make or break you. […]

Hootsuite: Your Social Media Sidekick

By Christopher Tompkins

31May

Facebook, Marketing, Social Media, Twitter, Uncategorized

When you start getting more involved with social media, you’ll find that it’s a little bit like chess: easy to learn, hard to master. This is especially true when you manage multiple pages on multiple platforms. How can somebody keep up with it all? Introducing Hootsuite! Hootsuite is a great way to manage the social […]

Facebook’s Advertising Firepower

By Christopher Tompkins

28May

Advertising, Facebook, Marketing, Social Media, Uncategorized

Social media is a great tool to reach out to peers, clients, and potential customers. But where would it be without the websites and its advertising features? Whether it’s a good or bad thing, there isn’t a single website that drives the industry, no SocialMedia.com that every user has to use. In fact, that domain […]

Pinterest Gets Serious

By Christopher Tompkins

26May

Advertising, Marketing, Pinterest, Social Media, Uncategorized, Video

Let’s face it. When you think about the business side of social media, Pinterest isn’t really your first thought. Now, if you’re looking for an awesome recipe or cake topper, this is your site. However, it really can help expand your brand if implemented correctly. With its new update, the social media platform will be […]

Free Bird: Twitter Changes the Rules

By Christopher Tompkins

25May

Social Media, Twitter, Uncategorized

Twitter allows many forms of communication and often times opens up a whole new world for its users. Many of us couldn’t go a day without expressing ourselves on the intuitive platform. However, it doesn’t allow you to write a long-winded novel of a post. For the most part, this is a great thing. Unless […]

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