Lists are great, aren’t they? They help us keep track of what to do, what to buy, where to go, what to avoid, and which events to remember. Every aspect of our lives improves with well-developed lists. A social media marketer’s strategy is no exception.
Since social media marketing has multiple aspects to it, a successful marketer will need multiple lists. Take some time out and compose the following sets of material!
1. Competitors. Which businesses are your competition? Is it just locals or are there national brands to watch out for? Start writing down these companies so you can monitor their social media marketing activity.
2. Leads. It’s time to do some research. Compose a list of businesses or consumers that would potentially utilize your services or products. Follow them and open up the avenues of communication. This is a major part of a social media marketer’s position.
3. Industry Influencers. Who are the BIG names in your industry? Whether it’s a hugely successful company or it’s an influential individual, you should not only know who these people are, but you should follow them and study their strategy.
4. Reliable Sources. The best marketers share relevant, newsworthy, and engaging content with their social media following. Don’t go searching every time you’re writing a set of updates. Make a list of the best places to find news and articles.
5. Buzzwords. Some words are bland and tasteless while others jump off the page and pull in the reader. Each industry has their own unique and diverse vocabulary. Set up your list of buzzwords so your arsenal of engaging copy is handy!
Get to writing! These five lists are invaluable tools that will help you when you’re stuck with marketing.
Did you know we make these lists for each of our clients? We specially craft every single social media marketing campaign so it reaches maximum potential. Contact us today to learn more!
