Customers are the lifeforce of a business. For multiple reasons, a business simply cannot thrive without a substantial customer base. Social media marketing isn’t any different. Without followers, a business is just talking to itself. Our customers are the reason we have the marketing industry in the first place, and we take that concept a […]
Read MoreHashtag Your Holiday! Why The Calendar Is Your Social Media Friend
4Jul
Happy Fourth of July! As Americans celebrate their Independence Day, fireworks will set off, hot dogs will be grilled, and beer will be slurped all throughout the fifty states. Meanwhile, our fun moments will be documented online via social media. These are the kind of days social media was made for! We will see tweets […]
Read MoreWhy Your Company Can’t Fly Without Twitter
3Jul
Many people immediately think of Facebook when social media is brought up in a conversation. Sure, it is the most popular of the platforms, but it isn’t the only helpful tool available. Twitter is a unique social media platform. Think of it as Facebook’s hyperactive, social butterfly of a cousin. News flies quick on Twitter, […]
Read MoreWhat Your Social Media Marketing Doesn’t Have (But Really NEEDS!)
2Jul
At this time, millions of businesses are on social media. Yet this doesn’t mean they are all successful. Perhaps, they have created accounts out of sheer obligation to a boss, or it was a one-shot attempt to stay trendy. As social media gurus, we see these kinds of accounts often. “Bare bone accounts” do the […]
Read MoreAnybody Out There?! Understand your Followers
28Jun
Those who are involved in the world of social media marketing could learn a great deal from a certain advertising star. Have you ever heard of Old Spice? If not, it’s a company that makes toiletries that are geared towards men. It’s been around since 1934 and as such, they’ve had some time to think […]
Read MoreWhy Customers Are Your Biggest Social Media Fans
28Jun
We’re aware of all the benefits social media has when it comes to personal communication. We’re able to connect like never before! That’s true when it comes to customer service as well. Each platform gives us unique opportunities to reach out to customers in innovative ways. Huffington Post explains how social media allows businesses to […]
Read MoreHow To Be A Social Media Business Knock Out
28Jun
There’s a big difference in how one uses social media for personal use and for business. When you’re using it personally, you really don’t have much to lose other than agitating a friend or two with an off-color post. When it comes to posting for your business however, every move you make is important. You […]
Read MoreThe New Kids In Town
27Jun
One of the most important elements of surviving the fast-moving social media waters is to keep in-tuned with current trends. While Facebook and Twitter seem to be steadfast names in this industry, there are new ones popping up all the time. How can you tell which ones are worth investing your time and resources into? […]
Read More5 Things You Need to Know Before you Start Blogging
27Jun
A blog is a powerful tool for a business to have in its utility belt. It can significantly improve your internet presence and, if done correctly, your peers will soon flock to you for your insights! However, one must learn to crawl before they can run, and one needs to learn how to blog before […]
Read MoreLearn How to Share: Sources, Subjects, and More
23Jun
The internet is a busy and crowded place, stuffed to the brim with relevant content. Every industry has a whole world of knowledge to discover, which is available on the web. Some of it is credible, some of it is junk. It is important to do your research into what your posting and who wrote […]
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