The industry of mobile apps is one of the most thriving aspects of software development in our current time. The sheer versatility that an app can possess seems almost infinite. It transforms our tablets and smartphones into gaming platforms, televisions, digital assistants, and so much more. It’s more than just playing Angry Birds and watching […]
Read More# Marks The Spot: How To Hunt For Social Media Content

At times, social media marketing may feel like a treasure hunt without the map. That golden piece of content to like, share, and expand upon tends to be difficult to find without the right tools. But this isn’t a reason to give up. On the contrary, this content will help shape your marketing strategy for […]
Read MoreHow To Fight Social Media Marketing Doppelgangers

We were asked what to do if someone tries to impersonate your business on social media. While it’s a frightening thought, it’s easily resolved. Your social media manager poured tons of effort into your Facebook, Twitter, or Instagram account. They carefully optimized the page with all the ins and outs of your business, posted engaging […]
Read MoreSocial Media Show Business: How To Wow The Internet

In many respects, social media is the new Hollywood. Many people attempt to be a star, only now it’s online fame they seek. I’m not just talking about YouTubers trying to make it big on the small screen. This also goes for companies attempting to market. Just like an aspiring actress seeing that Hollywood sign […]
Read More#Boo! 5 Ways To Spook Up Your Social Media Marketing

It’s October, and you know what that means! Ghosts, goblins, and poorly chosen Halloween costumes. But this spooky season isn’t just for trick or treaters. Marketers have a gold mine of marketing potential just waiting to be utilized. Here are the best ways to have hauntingly good engagement: 1. Frightening fun. All Halloween festivities aside, […]
Read MoreAvoid These 10 Social Media Media Marketing Poisons

We all know what poison is. In a nutshell, it’s a substance that causes harm to someone or something. Unfortunately, poison isn’t always marked with a giant skull and crossbones, nor is it an oozing green substance from fairy tales. Sometimes, such danger isn’t so obvious. This is especially true for social media marketing […]
Read MoreWhy Social Media Marketing’s Adaptability Makes It Last

Every now and again someone will say “social media is a fad” and we have to smile. Sure, the statement is understandable, albeit unfounded. Yes, there is a certain sense of “fad” like quality to the internet as a whole because it hasn’t been around as long as the newspaper. But social media marketing has […]
Read MoreLook Legit with Social Media Marketing

Let’s try an exercise. Open up a new window and go to Facebook or Twitter. Write down a list of 10-15 popular brands. It can be Coca-Cola, Apple, Disney, Chevrolet, GAP, Shell, or even the US Government itself. Now, try and search for them on the platform. You found them, didn’t you? A mass majority […]
Read MoreGet S.M.A.R.T. about Social Media Marketing

We all want to be smart right? Most of us already are in our own way. But are you S.M.A.R.T.? There’s a big difference, especially when it comes to social media marketing. Learn about the anagram businesses are teaching their employees and how it relates to your company’s online marketing. This anagram usually speaks about […]
Read MoreFalse Facts About Social Media Marketing

If this presidential election has taught us anything, it’s that checking our facts is important. This is particularly the case for social media marketers. However, some people have a somewhat off-skewed perception of what social media marketing actually is. It’s time to do some myth-busting. Here are the top misconceptions people have about social media […]
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