Let’s face it – some brands utilize social media marketing better than others. Some companies such as Starbucks, Adidas, and Netflix generate incredible levels of engagement with every post. Is it their pre-existing fame or is their content really that compelling? After studying this phenomenon, it’s definitely a bit of both. There is such a […]
Read MoreThe Top 3 Marketing Tips For Targeting Millennials
21Mar
The generation infamously known as the Millennials is the largest and most educated group in history. That being said, many marketers find themselves going back to the drawing board to cater to these folks. Many traditional forms of marketing just aren’t working for this audience. That’s where social media comes in. Millennials are quite varied […]
Read MoreYour Small Business Needs Facebook Social Media Marketing
30Jan
If you feel social media is a daunting task and you don’t really need it, you could very well be closing the door on many prospects. To be successful, one must move with the flows of social media evolution. If you haven’t made a Facebook page for your business, do it now! This is a […]
Read More10 Inspiring Online Destinations For Content Creators
6Dec
There’s nothing worse than being stumped on what to write about. We all know how daunting the blank page can be, or an empty spot in your content calendar. Well good news, you’re not alone. At times, writer’s block is no match for the internet, while other times the sheer magnitude of the web causes […]
Read More10 Traits Your Social Media Marketing Needs
5Dec
Social media is all about establishing online credibility and brand awareness. Whether you want to build up your business as an industry influencer or just bring more attention to your growing startup, these two goals are both essential. However, nobody is going to be able to do anything with poor content or conduct. It’s time […]
Read MoreIs Your Business A Social Media Snob?
4Dec
It’s no secret – social media marketing is about brand awareness and promotion. It is, after all, marketing. However, marketers may suffer from sticking to certain practices that cause their businesses to become overly promotional, sales-driven, and exclusive. There is such a thing as a social media snob, and it’s easy to spot these brands. […]
Read MoreThe 5 Social Media Marketing Pros You Need
23Nov
To get the job done, your business is going to need a social media marketing team of experts. Just like in those heist movies, each member of your team will play a certain role, each one equally as vital as the others. Facebook, Twitter, Instagram and other platforms need special planning and a certain set […]
Read MoreHarness The Holidays On Social Media (And Not Just The Big Ones)
19Nov
Do you hear that? That’s the sound of the massive marketing machines revving their engines. The holiday season is about to go into full swing, and if you don’t have your marketing strategy in play by now, you better get a move on. But holiday engagement isn’t only exclusive to late November to the beginning […]
Read MoreWhat Marketers Can Learn From Vine’s Failure
5Nov
In 2013, an odd little app named Vine popped up on the App Store. A few months later, it was bought by social media giant Twitter. That’s when Vine started to explode. Users were able to share 6 second long videos to their friends, and soon it became a medium of its own. Now in […]
Read More5 Unlikely Industries That Excel At Social Media Marketing
3Nov
When we say social media marketing applies to any business, we mean ANY business. Still, some professionals don’t feel their industry fits this progressive marketing’s mold. It’s time to wake up! Are you a professional in one of the following fields and refuse to use social media for business? Check out the ways social media […]
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