Category : Advertising

Can Your Business Rock Social Media Live Video?

24Sep

Advertising, Business, Facebook, Live Video, Marketing, Periscope, Snapchat, Social Media, Social networking, Uncategorized, Video

Is your company ready for the video revolution? You better not miss this trend. Video, in all its various forms, has changed most Platforms. The most significant form is live streaming. Even our news streams seem to cater to this engaging content. And yes, your company can create a live video experience for your followers […]

The 4 Facebook Ads Your Page Needs

By Christopher Tompkins

21Sep

Advertising, Facebook, Social Media

Businesses of various sizes, industries, and locations are flocking to Facebook! Entrepreneurs and professionals realize that their target customer base is just a few clicks away. How are they promoting themselves? Facebook advertising! When one thinks of online advertising, those pesky pop-ups come to mind. Facebook advertisements are more subtle, engaging, and effective. To make […]

Is Your Business Ready For These Social Media Updates?

By Christopher Tompkins

14Sep

Advertising, Business, Facebook, Google+, Instagram, LinkedIn, Live Video, Marketing, Social Media, Social networking, Twitter, Uncategorized

Social media marketing is all about a friendly back-and-forth conversation between brands and customers. Companies need to send out a healthy dose of content onto their platforms to achieve the friendly and potentially sales-boosting engagement we all hope for. While there is a ton of ideas out there, there are particular posts that are reserved […]

The Dying Art Of Facebook Organic Reach

By Christopher Tompkins

13Sep

Advertising, Facebook, Social Media

At the risk of sounding old – back in the day, Facebook was a very different place for marketers. Posts had a better chance of reaching the right people organically without boosts. Sure, advertising was still around, but it wasn’t the life force of the platform. Now, it seems like selecting the right avenue in […]

Evergreen Content VS Dated Content: What’s The Big Difference?

By Christopher Tompkins

3Sep

Advertising, Business, Email Marketing, Facebook, Instagram, LinkedIn, Marketing, Periscope, Pinterest, Reddit, Snapchat, Social Media, Social networking, Twitter, Uncategorized, YouTube

Did you know that Apple is going to reveal iPhone 7 soon? That may be news at the time of this article’s publication, but in maybe a month or just a few weeks, that sentence will have dated this whole article. In a year, we’ll be getting ready for iPhone 7S, or whatever version Apple […]

Is Your Social Media Marketing Falling On Deaf Ears? Focus Your Reach!

By Christopher Tompkins

31Aug

Advertising, Social Media

Social media marketing is about spreading your word as far and wide as possible, right? What if we told you that your business would actually benefit from a more focused audience? There’s something to be said about quality over quantity in the world of social media marketing. Think about a simple social media post, whether […]

Why Facebook’s Ad Preferences Works In Marketers’ Favor

By Christopher Tompkins

21Aug

Advertising, Facebook, Social Media

An advertisement has to be really well made and relevant for the average social media user to pay attention to it. If it looks like spam or is pushing a product we have absolutely no interest in, we ignore it like the plague. Facebook knows this and is giving more power to the consumer by […]

Emojis – :) or :( ? What A Smile Says About Marketing

By Christopher Tompkins

20Aug

Advertising, Business, Email Marketing, Facebook, Instagram, LinkedIn, Marketing, Pinterest, Reddit, Snapchat, Social Media, Social networking, Tailwind, Twitter, Uncategorized

A long time ago, someone very clever saw a colon and a parenthesis next to each other, turned their head, and saw a smiley face. That was the beginning of what we now call Emojis. Now, we see these little images on text messages, emails, and social media posts every day. They have fully integrated […]

Loyal Customers: Your Social Media Secret Weapon

By Christopher Tompkins

18Aug

Advertising, Business, Facebook, Instagram, Marketing, Pinterest, Snapchat, Social Media, Social networking, Twitter, Uncategorized

Remember when the only marketing was word of mouth? Neither do we. But testimonials from those who utilize your products or services and trust your brand are one of the most powerful tools you can use. This is still true in the world of social media marketing! People trust their peers more than they do […]

6 Ways Your Social Media Might Look Like Spam

By Christopher Tompkins

17Aug

Advertising, Business, Facebook, Google+, Instagram, LinkedIn, Marketing, Snapchat, Social Media, Social networking, Twitter, Uncategorized

Let’s face it. Nobody is a fan of junk mail. It doesn’t get much love thanks to the nature of the message it sends and tends to wind up in a trash bin. The same applies to social media marketing. There is a TON of content on Facebook, Twitter, Instagram, and the other platforms, but […]

Stay Educated

Knowing the latest online marketing news, trends and tactics is a necessity. Get The Go! Agency’s weekly easy-to-read newsletter and be informed on what you need to know, plus access exclusive discounts.

Subscribe!

Social Media Book

Struggling with social media? The road to social media success is not always smooth. Get over your hurdles or start from scratch using CEO Christopher Tompkin’s essentials to building the proper strategy and launching powerful campaigns.

Buy on Amazon

Healthcare Marketing Book

Marketing for the healthcare industry? Learn how to set up a social media strategy specialized to your unique targets. Uncover the secrets and nuances of the industry’s ecosystem to successfully market your company or practice.

Buy on Amazon

Get Free Training

Empower yourself by listening to “The Social Marketing Academy” radio show on iTunes. Every episode is an extension of the training classes provided by our CEO. Learn on-demand at your pace and surge your social media savvy.

Let's Go