You may not have noticed if you’ve been in outer space for the past two years, but it’s time for the Presidential Election again. Everyone knows who the two major candidates are and what they stand for. By the time November hits, most of us will be able to recite the many commercials by heart. […]
Read MoreGo For The Gold! How The Olympics Affect Your Social Media
6Aug
If you can believe it, it’s time for the 2016 Olympics! Yesterday, the opening ceremonies commenced, and the whole world watched with their flag of choice waving in their hands. These flags were also waving on Twitter thanks to a new development the social media giant implemented especially for the games. You can see the […]
Read MoreYes, Even YOU Need Social Media Marketing
4Aug
Have you ever said, “Yes, I know about social media, but it’s not really for my business.”? What about “We just don’t see the point in that stuff.”? We’ve heard it all before and guess what? Social media is for everyone. Professionals from a wide variety of industries are benefiting from using social media marketing […]
Read MoreWhy You Need To Be A Social Media First Responder
2Aug
It may not be a surprise to anyone that the world is getting faster. Too bad we still only have 24 hours to complete everything. Social media is no exception to this acceleration as we see articles drop down to the bottom of news feeds faster than a falling brick. If you want to […]
Read MoreDon’t Wait To Make Your Social Media Marketing Plan
2Aug
The world of social media is not the place to be unprepared. Yes, the time may come when you have to publish a post on the fly as a situation unfolds, but for the most part, you should have a solid strategy at your content’s core. Planning is what separates success stories and failures when […]
Read More4 Approaches To Educate Your Social Media Audience
28Jul
A lot of people use social media for entertainment. It’s not hard to find funny pictures, videos, or lighthearted stories all over the internet. But there are still many of us with a thirst for knowledge. Where do we turn? Social media. One of the most significant ways businesses can engage with customers is educating […]
Read MoreYour Website: Your Social Media’s Biggest Fan
26Jul
Online marketing is a broad term that encompasses both social media and a company’s website. Because of this, these two need to work symbiotically. Facebook, Twitter, LinkedIn, and the other platforms need help from your website, and vice versa. There is a bit of quid pro quo in online marketing. Some social media content should […]
Read MoreThe Best Ways to Lockdown Your Customer Base
14Jul
It’s a question that every business owner must ask: Who are my customers? If your answer is “whoever has money”, you are fooling yourself. Every single product or service has an intended audience, even if those who sell it do not want to believe it. As you begin to step into the social media world, […]
Read MoreSpotlighting Your Employees On Social Media
13Jul
Are you proud of your employees? Prove it on social media! A subtle promotional content curation idea we have found that works is spotlighting your employees. This puts your whole company in a good light by showing your followers and fans that you care about your teammates. We have seen several businesses both big and […]
Read MoreWhat Social Media Marketers Can Learn From Pokemon Go
12Jul
Do you remember the hit game Pokemon from the 1990s? While there have been several versions since Nintendo’s original incarnation, it’s popularity returned in a big way recently by tapping into the smartphone world where Pokemon Go, a completely new game, is available for free. Not even Nintendo itself expected its new video game to […]
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