Category : Content Creation

Coming Up With New Content Ideas

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17May

Content Creation, Copywriting, Local Marketing, Marketing, Social Media

Coming up with new content ideas for your website can start to get tough after a while. Once you’ve ticked off the obvious topics in your industry, you may find it a bit of a struggle to come up with new ideas. It doesn’t seem to get any easier either. The more you write, the […]

At The Drawing Board: Creating A Landing Page

By Christopher Tompkins

10May

Advertising, Content Creation, Facebook, Facebook Advertising, Local Marketing, Marketing

In our last post in the At The Drawing Board series, we learned how to create a saved Facebook audience. Now you’re probably thinking, “Finally, we’ve got our audience so we can create our ads! Woohoo!” You could definitely do that, but you may be making a massive mistake. Why? Well think about this, where […]

Why Is Everybody Jumping On The Snapchat Bandwagon?

By Christopher Tompkins

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3May

Content Creation, Facebook, Marketing, Snapchat, Social Media

Life is filled with fleeting moments. A baby’s first steps. A first kiss. Graduating from high school. A 25th-anniversary dinner. Social media has allowed us to share these short but BIG moments with our friends. So others can experience the highs in our lives and connect with us. But there’s a flipside: When we share […]

How To Avoid Writing Clickbait

By Christopher Tompkins

26Apr

Content Creation, Copywriting, Marketing, Social Media

Ah, clickbait. We’ve all seen it, whether it’s part of an online marketing campaign or simply a scam lurking around the web. Most of us have fallen for its trap at least once. If you’re unfamiliar with the term clickbait, you’ve still experienced the practice without even knowing it. It’s essentially social media posts, news […]

Top 5 Blogging Blunders To Avoid

By Christopher Tompkins

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29Mar

Advertising, Content Creation, Facebook, LinkedIn, Marketing, Social Media, Social networking

Look at your online marketing as a multi-layer, albeit unified machine. Your website, email blasts, Facebook, Twitter, LinkedIn, Instagram, and even your Angie’s List page should all work together. But there’s something missing. A blog. This handy tool will help you speak your mind in a unique and customizable way. Hundreds of millions of writers […]

Are You Making These 5 Twitter Mistakes?

By Christopher Tompkins

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22Mar

Advertising, Business, Content Creation, Marketing, Social Media, Social networking, Twitter

Twitter was originally intended to send out small clips of people and brand’s everyday news. As a result, words fly fast on this social media platform, and once you press that “Tweet!” button, the “Delete” button will only do so much. Once it’s out, it’s out! Twitter has the ability to send your business flying […]

The Top 3 Marketing Tips For Targeting Millennials

By Christopher Tompkins

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21Mar

Business, Content Creation, Copywriting, Facebook, Google+, Instagram, Marketing, Social Media

The generation infamously known as the Millennials is the largest and most educated group in history. That being said, many marketers find themselves going back to the drawing board to cater to these folks. Many traditional forms of marketing just aren’t working for this audience. That’s where social media comes in. Millennials are quite varied […]

Why Your Online Marketing Needs To Adapt

By Christopher Tompkins

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7Mar

Business, Content Creation, Copywriting, Email Marketing, Facebook, Instagram, LinkedIn, Live Video, Marketing, Social Media, Social networking

It’s 2017 – is your online marketing keeping up with the times? If your business isn’t on social media – then the answer is NO. How can you prevent your company from getting left in the dust? You need to adapt to what today’s customer wants. At one point, all a brand had to do […]

Social Media Success Isn’t About Luck, It’s About Expertise

By Christopher Tompkins

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1Mar

Content Creation, Copywriting, Pinterest, Snapchat, Social Media

You don’t need a four-leaf clover or a lucky rabbit’s foot to do well on social media. What makes a good social media marketing strategy? Expertise and skill.As social media marketers, we have seen the online landscape shift drastically on a regular basis thanks to new algorithms, rules, regulations, and formulas. You can’t just send […]

The First Rule of Social Media Marketing…

By Christopher Tompkins

15Feb

Advertising, Business, Content Creation, Copywriting, Facebook, Instagram, LinkedIn, Marketing, Snapchat, Social Media, Social networking, Twitter

Bad news for phone book advertisers and billboard makers – the internet has changed the way we do marketing. At the head of this revolution is social media marketing which has the ability to boost your brand’s online visibility exponentially. Yet like everything else in life, our industry has rules. What is the first rule […]

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