Advertising Archives - Page 4 of 15

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10May

Advertising, Content Creation, Facebook, Facebook Advertising, Local Marketing, Marketing

In our last post in the At The Drawing Board series, we learned how to create a saved Facebook audience. Now you’re probably thinking, “Finally, we’ve got our audience so we can create our ads! Woohoo!” You could definitely do that, but you may be making a massive mistake. Why? Well think about this, where […]

At The Drawing Board: Creating A Saved Facebook Audience

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2May

Choosing an objective for your Facebook Ads is easy as it will correspond to your overall goal. It shouldn’t take too long to decide on what type of ad you want to run. But before you even think about writing copy or creating media to go along with it, you must first think about who […]

At The Drawing Board: Learning About Facebook Ad Objectives

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26Apr

In the last post in our At The Drawing Board series, I wrote about deciding on a marketing strategy. In this post, I’m going to talk about the first part of our strategy: Facebook Ads. We decided that Facebook Ads would be a good way to bring leads into our funnel and raise awareness of […]

What Can $5 of Facebook Engagement Get You?

18Apr

One of the key lessons we took from our improv session a few weeks ago was that we should roll with other people’s ideas. We shouldn’t just tell them, “Good job.” We should join in. Add to their idea. Collaborate. The Battle of the Beards was one of those ideas: “Our Copywriter, Mike has a […]

At The Drawing Board: A New Facebook Ads Campaign

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5Apr

Here at The Go! Agency, we’re experts in digital marketing. But the ironic thing is, we don’t do nearly enough marketing for ourselves. I know, shocker. We’ve got a good reputation with our clients, so new business arrives via word of mouth. Many people love us, so much that they want to share us with […]

Top 5 Blogging Blunders To Avoid

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29Mar

Advertising, Content Creation, Facebook, LinkedIn, Marketing, Social Media, Social networking

Look at your online marketing as a multi-layer, albeit unified machine. Your website, email blasts, Facebook, Twitter, LinkedIn, Instagram, and even your Angie’s List page should all work together. But there’s something missing. A blog. This handy tool will help you speak your mind in a unique and customizable way. Hundreds of millions of writers […]

Are You Making These 5 Twitter Mistakes?

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22Mar

Advertising, Business, Content Creation, Marketing, Social Media, Social networking, Twitter

Twitter was originally intended to send out small clips of people and brand’s everyday news. As a result, words fly fast on this social media platform, and once you press that “Tweet!” button, the “Delete” button will only do so much. Once it’s out, it’s out! Twitter has the ability to send your business flying […]

The Visual Strategy Coke, Disney, And Other Top Brands Use On Social Media

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8Mar

Advertising, Business, Copywriting, Facebook, Instagram, LinkedIn, Marketing, Snapchat, Social Media, Social networking, Twitter

Think about today’s biggest brands. What do you visualize? You most likely think about their iconic colors or logos. For Disney, you probably think of Mickey Mouse and that iconic cursive logo. For Goodyear, you might think of the blimp we all know and love. What about UPS? The fleet of brown trucks and their […]

The Best Steps To Dynamite Email Marketing