Every day, technology impacts the ways in which we communicate with each other and the world. The rapidly evolving realm of social media is creating new avenues of social engagement, and revenue generation that marketers have never seen before. Facebook is one of the most popular social media platforms, but it’s also the one that […]
Read More5 Tips To Boost Your Social Media Advertising
1Feb
Executing the right social media marketing plan can be the acceleration your business needs. However, even though social media at its most basic and free level is effective, you can really reach untapped masses by investing in social media advertising. When it comes to advertising on Facebook, Twitter, and other platforms, it takes some expertise. […]
Read MoreCreating A Podcast In A Few Simple Steps
31Jan
Do you have a lot to say and want to try a hot new platform? There are many useful platforms available for you to reach your audience. However, if you’re not effectively communicating your insight on a topic, all of your hard work will get lost in the fray. In 2016, podcasting exploded and 2017 […]
Read MoreYour Small Business Needs Facebook Social Media Marketing
30Jan
If you feel social media is a daunting task and you don’t really need it, you could very well be closing the door on many prospects. To be successful, one must move with the flows of social media evolution. If you haven’t made a Facebook page for your business, do it now! This is a […]
Read MoreOnline Marketing: Social Media AND Websites Working Together
19Jan
Online marketing is a broad term that encompasses both social media and a company’s website. Because of this, these two need to work symbiotically. Facebook, Twitter, LinkedIn, and the other platforms need help from your website, and vice versa. There is a bit of quid pro quo in online marketing. Some social media content should […]
Read More5 Ways Companies Are Using Live Video Right Now
12Jan
Ok, it’s a new year, and that means new strategies need to be integrated into your marketing plan. Facebook, Twitter, Instagram, and other platforms now feature live video broadcasting capabilities. The social media gods have spoken, and it’s pretty obvious that live video is destined to become an essential cog in the online marketing machine. […]
Read More7 Essential Social Media Marketing Life Savers
4Jan
HELLO?! Is anyone out there? Millions upon millions of people are online, why don’t they see my page? Social media marketers might be asking themselves this if they do not see the desired engagement on Facebook, Twitter, or other social media marketing platforms. It doesn’t mean you’re terrible at marketing. You just need a little […]
Read MoreHow To Tackle Facebook Video’s Mute Trend
3Jan
It’s time to crank up the volume – or is it? Over 85% of Facebook video viewers watch their favorite video content on mute. Why is this? Well, to be honest, it’s because people are watching where they shouldn’t be, like in the office, in line at a store or in class. The ethics of […]
Read MoreIs Your Business Using FUN Social Media Marketing Content?
2Jan
Yes, it’s true – you can have fun at work. For social media marketers, it’s one of the core elements of our efforts. Not that we play board games and go bowling in the middle of the day, but the concept of fun, positivity, and inspiration need to be incorporated into content. It’s all about […]
Read More5 Mistakes Business Are Making on Instagram Stories And Snapchat
31Dec
When Snapchat first came out, the whole point was to send a pic, and it would be gone in an instant. Just think of the possibilities! But the platform grew up and took itself seriously as a potential platform for social media marketing and communication. In fact, the folks at Snapchat made such an innovative […]
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