Why Customers Are Your Biggest Social Media Fans

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28Jun

We’re aware of all the benefits social media has when it comes to personal communication. We’re able to connect like never before! That’s true when it comes to customer service as well. Each platform gives us unique opportunities to reach out to customers in innovative ways. Huffington Post explains how social media allows businesses to […]

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How To Be A Social Media Business Knock Out

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28Jun

There’s a big difference in how one uses social media for personal use and for business. When you’re using it personally, you really don’t have much to lose other than agitating a friend or two with an off-color post. When it comes to posting for your business however, every move you make is important. You […]

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4 Steps to Keep ALL Your Social Media Accounts Consistent

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11Jun

To really make it in the social media universe, you need to establish yourself on the most popular platforms. Becoming a user of many accounts is a great idea, but easier said than done. To truly take care of social media, your business will need one of the following: –       Facebook –       Twitter –       LinkedIn […]

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Putting “Live” Back into Conversations

8Jun

In social media, an “instant response” is a highly sought after concept for businesses. On Facebook, pages will be rated on how quickly their response time is to a message. We’re told to reply to everything if possible. The pressure is on to be quicker, more precise, and we need to have a smile while […]

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The Year is Over, Now What? Your Social Media Strategy for 2016

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8Nov

It’s that time of the year again.  The holiday season brings lots of joy to many…but for the marketing professionals out there, this marks the time when the plans for the upcoming business year need to be presented.  What is the monthly plan?  What is the annual budget? What changes will be made? What are […]

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The Value of Ongoing Social Media Marketing Education

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22Sep

Lifelong learning is not necessarily a new trend.  As a business owner, marketer, sales person, whomever – in this fast moving world, it is impossible to survive unless you are able to be malleable and learn new things on a regular basis. I find this attitude applicable to how a business views social media marketing.  […]

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Social Media Zen: 3 Mantras to Get You On Your Way

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27Jul

You are using social media to market your business.  You are engaging every day, meeting new connections, finding new business, and starting exciting discussions.  There is so much going on at times that you feel a bit overwhelmed, but are still eager to keep learning. But, after a while, you begin to slip.  You start […]

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