Category : Healthcare Marketing

The Value of Ongoing Social Media Marketing Education

22Sep

Email Marketing, Facebook, Google+, Healthcare Marketing, LinkedIn, Marketing, Pinterest, Social Media, Twitter, Uncategorized, Video, YouTube

Lifelong learning is not necessarily a new trend. As a business owner, marketer, sales person, whomever – in this fast moving world, it is impossible to survive unless you are able to be malleable and learn new things on a regular basis. I find this attitude applicable to how a business views social media marketing. […]

Social Media Zen: 3 Mantras to Get You On Your Way

By Christopher Tompkins

27Jul

Facebook, Google+, Healthcare Marketing, LinkedIn, Marketing, Pinterest, Social Media, Twitter, Uncategorized

You are using social media to market your business. You are engaging every day, meeting new connections, finding new business, and starting exciting discussions. There is so much going on at times that you feel a bit overwhelmed, but are still eager to keep learning. But, after a while, you begin to slip. You start […]

The Power of Video for Marketing Your Assisted Living Facility

By Christopher Tompkins

WebAtudeTopBestProfessionalSocialMediaMarketingWithVideo-640x327

25Apr

Healthcare Marketing, Uncategorized, YouTube

If you are marketing your assisted living facility, it goes without saying that you are constantly trying to come up with new ways of engaging your target market with news about your facility. But with budgets getting tighter and time slipping through your fingers, how are you going to innovate your process to attract more […]

Pinterest and Its Marketing Value for Assisted Living Facilities

By Christopher Tompkins

24Apr

Healthcare Marketing, Pinterest, Uncategorized

When you are trying to gain more online visibility for your assisted living facility, it seems like there is a new tool popping up everyday that you “must” pay attention to. Facebook. LinkedIn. Twitter. YouTube. Google+. And now Pinterest. Pinterest is the latest (and greatest )tool in your visual marketing arsenal. If you have been […]

Twitter for Home Health Marketing? Absolutely!

By Christopher Tompkins

23Apr

Healthcare Marketing, Twitter, Uncategorized

For many home health agencies, Twitter continues to remain a bit of a mystery. This fast moving medium tends to be a bit off-putting to marketers at these companies as they can find it hard to reconcile the amount of effort to the measurable results. Is it really worth it? If you had asked me […]

LinkedIn Results: What Your Home Health Agency or Assisted Living Facility Can Expect!

By Christopher Tompkins

22Apr

Healthcare Marketing, LinkedIn, Uncategorized

If you have been following our blog or our related daily national radio show (The Social Marketing Academy), you know that I am an absolutely MASSIVE proponent of the powers of marketing your company on LinkedIn. This vibrant and highly active professional social networking hub can offer so many positive outcomes to your business that […]

5 Common Facebook Mistakes Made by Home Health Companies

By Christopher Tompkins

21Apr

Facebook, Healthcare Marketing, Uncategorized

When it comes to Facebook, it really does take more than simply creating an account and watching the leads, referrals, and clients come pouring in. The site just isn’t suited for the “build it and they will come” mentality. This is especially true for members of the healthcare industry, and in particular home health agencies. […]

Incorporating HIPAA into Your Practice’s Social Media Marketing

By Dale Griffen

23Sep

Healthcare Marketing, Social Media, Uncategorized

This article has been reprinted with permission from Doctor’s Life Magazine. To learn more about Doctor’s Life Magazine, please click here. It’s clear that social media is here to stay and that ALL businesses, including healthcare organizations, are currently using and will continue to increase their use of social media to connect with their targeted […]

Need Online Marketing Help? Stand Out From the Crowd With These Resources

By Christopher Tompkins

9Aug

Healthcare Marketing, Marketing, Uncategorized

We all know that putting together the definitive list of marketing tools is nearly impossible (and pretty daunting). There is just too much good information out there, not to mention that my team and I find new and exciting sites every day! Over the years I have been compiling a list of online marketing sites […]

Healthcare Social Media: 20 of the Best Healthcare Marketing Websites

By Christopher Tompkins

9Aug

Healthcare Marketing, Marketing, Social Media, Uncategorized

The healthcare industry is one that The Go! Agency works with extensively. All areas of this field – from recruiting, hospital groups, medical facilities and clinics, to individual physicians and practitioners – are waking up to the power of social media marketing. With the Age Wave and Baby Boomers demanding better, cutting edge, state of […]

Stay Educated

Knowing the latest online marketing news, trends and tactics is a necessity. Get The Go! Agency’s weekly easy-to-read newsletter and be informed on what you need to know, plus access exclusive discounts.

Subscribe!

Social Media Book

Struggling with social media? The road to social media success is not always smooth. Get over your hurdles or start from scratch using CEO Christopher Tompkin’s essentials to building the proper strategy and launching powerful campaigns.

Buy on Amazon

Healthcare Marketing Book

Marketing for the healthcare industry? Learn how to set up a social media strategy specialized to your unique targets. Uncover the secrets and nuances of the industry’s ecosystem to successfully market your company or practice.

Buy on Amazon

Get Free Training

Empower yourself by listening to “The Social Marketing Academy” radio show on iTunes. Every episode is an extension of the training classes provided by our CEO. Learn on-demand at your pace and surge your social media savvy.

Let's Go