Anybody Out There?! Understand your Followers

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28Jun

Those who are involved in the world of social media marketing could learn a great deal from a certain advertising star. Have you ever heard of Old Spice? If not, it’s a company that makes toiletries that are geared towards men. It’s been around since 1934 and as such, they’ve had some time to think […]

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Reddit: The Popular Black Sheep of Social Media

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28Jun

At this point, Facebook, Twitter, Instagram, and LinkedIn are pretty common brands that a majority of people know. However, there’s one social media website, Reddit, that not many are knowledgable about. It’s an odd duck, that’s for sure. However, many people prefer Reddit’s format than others. So, what makes Reddit so different than the other […]

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Why Customers Are Your Biggest Social Media Fans

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28Jun

We’re aware of all the benefits social media has when it comes to personal communication. We’re able to connect like never before! That’s true when it comes to customer service as well. Each platform gives us unique opportunities to reach out to customers in innovative ways. Huffington Post explains how social media allows businesses to […]

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How To Be A Social Media Business Knock Out

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28Jun

There’s a big difference in how one uses social media for personal use and for business. When you’re using it personally, you really don’t have much to lose other than agitating a friend or two with an off-color post. When it comes to posting for your business however, every move you make is important. You […]

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The New Kids In Town

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27Jun

One of the most important elements of surviving the fast-moving social media waters is to keep in-tuned with current trends. While Facebook and Twitter seem to be steadfast names in this industry, there are new ones popping up all the time. How can you tell which ones are worth investing your time and resources into? […]

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New and Old Audiences of Social Media

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14Jun

Back in the day, social media was intended for teenagers and young adults to roam and cause ruckus. Mark Zuckerberg’s technological wonder, Facebook, was originally designed just for college students. In fact, in its early days you needed a “.edu” email address to sign up. However, things have begun to change– the grown-ups are now […]

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5 Reasons Analytics Can Help Your Social Media Marketing

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12Jun

As innovative and revolutionary social media is, it is still marketing and as such, it needs to be analyzed. There are many tools out there that can deliver you the data you need. Whether it is Hootsuite, Onlypult, or the internet insights many platforms offer, doing your research will really benefit your social media attempts. […]

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