I can’t tell you the number of people that call The Go! Agency to enquire about our website design service who, after spending 5 minutes on the phone with them, tell us quite forthrightly that “I’m coming off of a very bad experience with my current website designer.” At first this was a bit of […]
Read MoreStep-By-Step: How to Do a Competitive Analysis on Social Media
24Jun
One of the things I tell prospective clients, as well as those interested in exploring the value of social media marketing for their company, is that one of the most important reasons to become involved with the social media world is to keep, or gain, a competitive edge over your competition. I’ve spoken before about […]
Read MoreQuick Admin Set-Up Tips for Your Facebook Business Page
21Jun
Setting up a Facebook Page for the first time can be a slightly confusing endeavor. If you have just decided that you are going to throw your marketing hat into the Facebook ring, there are many aspects of proper page setup that you are going to have to know. On the front end (your visible […]
Read More10 Ways to Successfully Use TweetDeck to Manage Your Twitter Marketing
20Jun
For many people, Twitter seems to be the most confusing of all of the social media channels. It’s fast. It’s brief. It involves what seems like code. It looks messy and confusing…and the list goes on. I remember when I first started using Twitter I had the same misgivings, but stuck it out and over […]
Read More10 Ways to Choose the Perfect LinkedIn Groups to Market Your Business
19Jun
Before I have written about the power of LinkedIn and one of its most popular features: LinkedIn Groups. I’ve discussed the power of using these groups to get your message in front of an audience of thousands, how to create your own custom group and even how to get the most out of the administration […]
Read MoreWhy Interns Aren’t Your Social Media Marketing Mentors
18Jun
With many companies working smarter in this challenging economic climate, business owners and managers alike are looking for inexpensive solutions to solve their operating, marketing and sales problems. As we all know, there is a fine line between being savvy and being cheap, so in order to perpetuate the successful running of your company it […]
Read MoreHashTags: Why You Need Them and How to Use Them
17Jun
I’m sure that you have heard about Hashtags before in social media, and maybe even know what they look like or have tried your hand at using them yourself. But do you know why you need them and how to use them? If you do not know how to use hashtags, it is time to […]
Read MoreThe Best Universal Facebook Applications to Market Your Facebook Page: Our Top 6
12Jun
In the last post, I explained about the best ways to configure your Facebook Page Tabs in order for them to contain custom images and a custom names. Now that we know “Facebook Tabs 101”, let’s move onto applications, or “Facebook Tabs 102”. In the years that I have been at The Go! Agency, I’ve […]
Read MoreFacebook Tabs: How to Configure Them for Marketing Success
12Jun
If you have not already, I’m sure that you have created a Facebook Page for your business. You’ve got the content locked down, the cover image and logo image perfected and are reaching out and engaging on a regular basis. Aside from advertising, what’s left? Custom Facebook Tabs! I love these as they can really […]
Read More5 Ways to Effectively Manage Your LinkedIn Group
30May
In my last post I discussed how to setup your own custom LinkedIn Group in order to market your business effectively. Hopefully by now you have used the step-by-step instructions to get your very own LinkedIn Group off the ground. But now what? You’ve probably started some discussions, sent out a few invitations…but isn’t there […]
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