Black Friday, Cyber Monday, Small Business Saturday . . . . We’re about to enter the holiday sales season! I have seen so many brands crash and burn when it comes to holiday sales. Either they do no promotion at all or they go overboard and spend a fortune promoting the sale. You don’t want […]
Read MoreHow to Create the Perfect Budget for Holiday Marketing
10Sep
I know, I know, I know. Budgeting at this time of year can be challenging at best. As we go into the 4th quarter, most of the marketing budget has probably already been spent. Every business enters the crucial 4th quarter period counting pennies and figuring out ways to cut costs so that they can […]
Read MoreTarget Acquired: Tips for Finding Your Audience
5Sep
On your mark . . . . Get set . . . . WAIT! I have seen so many marketing campaigns that feel like a pee-wee track meet: they are hastily organized, poorly attended, and all hell breaks loose at the sound of the starting pistol. Too much money, time, and effort are wasted marketing the […]
Read MoreYour Ultimate Holiday Marketing Strategy Checklist
3Sep
As the summer draws to an end, the kids go back to school, adults pack away their summer wardrobes, and everyone begins to settle back into the hectic autumn schedules. But something seems . . . wrong. It’s barely September, but suddenly we see Halloween decorations everywhere. Thanksgiving-themed wreaths abound. Turkeys and Santas have begun […]
Read MoreSocial Media Marketing Solutions: Fitness Studios
29Aug
For the rest of the summer, the Go! Agency blog will focus on the social media habits of different industries. For each week in August, our first blog will explain common mistakes made by an industry; our second blog will explain how to fix those mistakes. As we discussed in our previous blog, the […]
Read MoreSocial Media Marketing Podcasts We Adore [Infographic]
11Jul
Some days you just don’t have the time to browse blogs, but you still want to learn more about marketing trends and topics. Listening to podcasts is an efficient way to get the information you crave. You can brush up on your marketing skills while you’re running, driving, or relaxing at home. While Success to […]
Read MoreTools of the Trade: Let’s Get Creative!
6Jun
There are plenty of professional tools like Adobe Creative Cloud that can help you create amazing custom graphics and visuals for your social media profiles. However, if you don’t have a graphic designer on your team, those programs might seem a little bit intimidating. People who are new to social media marketing and veteran digital […]
Read MoreThe Easy Way to Feature Videos on Your Facebook Page
28May
Posting your videos on Facebook is by no means a new idea. In fact it has been around nearly since the inception of the site years ago. What we want to focus on here is a Facebook enhancement that helps you present your videos in a more professional and engaging way to your audience. This […]
Read More5 Engagement Tips For Small Businesses
2May
Running a small business can be a daunting task. When you add marketing to your other duties, it almost seems impossible, right? Whether you’re trying to create a business empire from scratch or just trying to maintain the day-to-day, being in charge of a company is not easy! There’s a good chance that if you’re […]
Read More5 Big Brand Marketing Strategies That Broke the Internet
23Apr
Social media itself is an innovative and cutting-edge approach to customer service. With Facebook, Twitter, Instagram, and the other amazing social media platforms, you can build relationships and connect with customers like never before. But if you add an expert team behind your strategy, it’s a business owner’s dream. The best part? You will be […]
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