Our blog

How Agency Executives Can Encourage More Diversity In The Industry

How Agency Executives Can Encourage More Diversity In The Industry

by Forbes Agency Council | Expert Panel 

Diversity has been a hot topic in the business community for decades. Today, many companies are doing more than just talking about increasing diversity, equity and inclusion in their workplaces; they’re taking action, putting policies and practices in place that they hope will open new doors, eliminate bias and barriers to entry and entice candidates with different backgrounds, abilities, demographics, education levels, experiences, skills and expertise.

One industry in particular, however, has some catching up to do: Statistics show leaders and employees in marketing, advertising and PR are still, by and large, overwhelmingly white and male. As agencies work to spread brand messages extolling the virtues of equity and inclusion for their clients, the makeup of their workforce doesn’t always reflect those sentiments.

To provide a clearer picture of what can be done to improve DEI in their industry, a panel of Forbes Agency Council members explored different ways the executives who lead agencies can encourage more diversity by changing how they approach their work and hiring practices.

This article originally appeared on Forbes.com, on September 3, 2021. Read the rest of the article here.


Leave a Comment

Bulletproof Marketer