No matter what your skill level, it is safe to say that when you are trying to keep abreast of all of the activity taking place on Twitter help is always handy. Twitter itself offers many great features to help you make sense of their fast-moving landscape. Among these features are: suggested people to follow, […]
Read MoreWant to Market on Social Media? Do This First!
A question I am asked again and again is how does the team at The Go! Agency come up with a social media marketing strategy for our clients. It’s one of those questions that I wish there was a direct answer to – as I know so many of you out there are eager to […]
Read MoreIncreasing LinkedIn Engagement and Credibility with Endorsements and Recommendations
A large part of LinkedIn has to do with your reputation and how you are viewed by not only your peers, but also the masses at large. Credibility and visibility are two other factors that, when paired with a solid reputation, can make for not only a killer LinkedIn profile – but also a more […]
Read MoreIs Hootsuite Right For My Business?
For many of you marketing your businesses on social media, you know there are many other tools you can utilize to effectively keep on top of your daily social media marketing commitments. Third-party tools are available for free, or a small charge, and can help you do everything from schedule posts to find influential people […]
Read MoreWhat You Need to Ask Before Outsourcing Your Social Media Marketing Campaign
(This blog has been reprinted courtesy of Doctor’s Life Magazine CLICK HERE TO VIEW IT ONLINE). In my last two installments of “Your Social Media Prescription” we discussed “Social Media 101” – getting your online marketing efforts up and running, and “The Cost of Social Media” – showing you the pros and cons, as well […]
Read MoreEver Get Locked Out of Your Facebook Account? Easy Access Tips!
For so many businesses in this increasingly overwhelming online climate, access to usernames and passwords can make or break your business. You have to login to do everything from transferring money from your bank account to paying your electric bill. At times I am actually amazed at how many login/password combos that I actually remember […]
Read MoreTwitter Lists: How to Create and Populate Them
One of the best features of Twitter, but little used by Twitter newcomers, is the Twitter Lists function. If you want to get the most out of this popular site, this is a great way to target your marketing efforts while shaving valuable time off of your daily onsite work. Before you create your list […]
Read MoreWhat the Tweet?! A Quick Rundown of Twitter Terminology
If you are new to Twitter, you will understand almost instantly that the Twitterverse has its own language and lingo. Even the fact that I used “Twitterverse” in that first sentence speaks volumes about the learning curve for newbies. To help you climb this terminology mountain, my team and I have assembled a quick glossary […]
Read More“Hey, Your Links Aren’t Working!” – How to Avoid This and Other Social Media Pitfalls
There is nothing worse than being called out by your target audience for a broken link, mis-spelling or grammatical mistake on one of your social media updates or profiles. The obvious way to avoid this would be to proof-read and double check all of the links and content before you post. But what happens when […]
Read MoreUsing Advanced Searches on LinkedIn: 7 Areas of Focus
As you get more familiar with social media marketing, you will find that you want to find new and exciting ways of finding information – in a quick and easy fashion. Beyond this, you want to be able to find the EXACT results you are searching for, not a bunch of unrelated information. Of all […]
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