In my last post I took you through the step by step process of setting up your first LinkedIn Company Page for your business. If you missed this post, check it out in our blog archives. Now that you have your LinkedIn Company Page set up, its time to feature your products and services. By […]
Read MoreFeature Your Brand on LinkedIn with a Company Page: Here’s How!
If you have been using LinkedIn as a networking tool for yourself, you understand how wonderful it can be in helping you connect with hard to reach people while gaining lots of visibility and credibility for your company. Another great way to promote your business and extend your reach on LinkedIn is to create a […]
Read MoreGoogle+: Do I Need a Personal Profile or a Page?
Since its inception at the end of 2011, Google+ has continued to grow and continues to define itself as a major player in the social media marketing arena. But did you know that aside from a personal profile, your businesses also has the opportunity to throw its hat in the ring with Google+ Pages? While to […]
Read MoreIs Your Company Making These Social Media Mistakes?
With all of the information out there about social media, it is tough to know what to pay attention to and what to take with a grain of salt. Yet even with all of this information, we all still make our fair share of mistakes when executing our social media marketing campaigns. As an owner […]
Read MoreNeed Online Marketing Help? Stand Out From the Crowd With These Resources
We all know that putting together the definitive list of marketing tools is nearly impossible (and pretty daunting). There is just too much good information out there, not to mention that my team and I find new and exciting sites every day! Over the years I have been compiling a list of online marketing sites […]
Read MoreHealthcare Social Media: 20 of the Best Healthcare Marketing Websites
The healthcare industry is one that The Go! Agency works with extensively. All areas of this field – from recruiting, hospital groups, medical facilities and clinics, to individual physicians and practitioners – are waking up to the power of social media marketing. With the Age Wave and Baby Boomers demanding better, cutting edge, state of […]
Read MoreOff-Site Social Media Marketing: 10 Ways to Market Your Profiles Outside of Facebook, LinkedIn and Twitter
While going through numerous articles on social media strategies it dawned on me that there was a glaring omission: tactics on how to promote your social media profiles OUTSIDE of Facebook, LinkedIn and Twitter. While it may sound odd, cross marketing is an essential part of a successful social media marketing strategy (as well as […]
Read MoreHealthcare Social Media Marketing: Why Are You Waiting?
It’s exciting to see more and more healthcare organizations buzzing about social media marketing over the past year. Social media marketing is such a wonderful way to connect with members of your target market (including your customers, referral sources, patients, and their families and caregivers). I’m happy to see healthcare organizations are beginning to adapt […]
Read MoreSocial Media for Nonprofits: Raising Awareness vs Raising Money?
A topic that I am very passionate about is the idea of giving back. Whether it be by service, money or time – I believe that there is a lot of value in helping others. As helping nonprofits is a passion, one question that I have been asked is how do nonprofits truly harness […]
Read MoreI’m Private, But Social Media is Just So…Social. What Should I Do?
First of all, I absolutely love this topic. Again and again I cover this as it is a concern for lots of professionals such as you and I out there. We see that members of our target market are using social sites like Facebook, Twitter, LinkedIn and YouTube like crazy…but how can I get involved […]
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