When you are executing a social media marketing strategy, there is a lot to think about. You might be concerned about: The use of visuals Your content strategy Who will be executing the work How will you measure your results When the work will be done There is such an overwhelming amount of planning that […]
Read MoreA Comprehensive List of Social Media Sizes
19Feb
Are you trying to make a splash on social media, but struggling to present your images in the best way possible? It all comes down to formatting your images to the best size on each of the different social media sites. This blog is all about social media sizes. Scroll down and you will see […]
Read MoreWhat Does an Editorial Calendar Mean for Your Social Media?
18Nov
I am a huge supporter of taking the time to create a plan when you have business goals that you want to achieve. Plans save time and money in the long run, simple as that. And this holds true for your social media marketing efforts as well! Two great examples are diets and road trips. […]
Read More3 Time Saving Social Media Content Shortcuts
11Nov
With all of the importance companies are beginning to place on social media, it’s imperative to stress the right aspects of your business. When we speak with potential clients at The Go! Agency, we find that many times their focus is not on their message, but on the return they can expect. While I think […]
Read More4 Visual Elements You Forgot to Add to Your LinkedIn Profile
6Nov
I was recently holding a training class at our office and while I was going through the process of explaining how to setup your LinkedIn profile for networking success, there was a key aspect which surprised the class: that you can add files, links and videos to your profile! As these business owners were surprised […]
Read MoreLong-Form Posts on LinkedIn: The Secret to Building Visibility and Credibility
4Nov
LinkedIn has long been one of my preferred social media networks due to the fact that if if you are interested in targeting professionals in your preferred market, it truly is second to none. If you are new to LinkedIn, you will quickly find that the more you dig into the site, opportunities will present […]
Read MoreLinkedIn Results: What Your Home Health Agency or Assisted Living Facility Can Expect!
22Apr
If you have been following our blog or our related daily national radio show (The Social Marketing Academy), you know that I am an absolutely MASSIVE proponent of the powers of marketing your company on LinkedIn. This vibrant and highly active professional social networking hub can offer so many positive outcomes to your business that […]
Read MoreLinkedIn Showcase Pages: A Major Change to Your LinkedIn Company Page
14Apr
If you have been keeping up with the content I share here on our blog, as well as on my radio show “The Social Marketing Academy”, you will know that I am a huge proponent of the power of using LinkedIn to promote and brand your business online. The sheer number of possibilities available to […]
Read MoreHow to Enhance and Maximize Your LinkedIn Company Page
20Aug
In my previous post I showed you how to create a Company Page for your business on LinkedIn as well as how to add your products and services to the page to increase visibility and credibility. Now there is another step that will take your LinkedIn Company Page to the next level, but it is […]
Read MoreHow to Feature Your Products and Services on Your LinkedIn Company Page
16Aug
In my last post I took you through the step by step process of setting up your first LinkedIn Company Page for your business. If you missed this post, check it out in our blog archives. Now that you have your LinkedIn Company Page set up, its time to feature your products and services. By […]
Read More