Social Media Marketing has become a must for almost every business. One of the most crucial factors of successful social media marketing is consistency, but consistency takes time. In this article, we’ll give you some tips on linking your Twitter account to your Facebook and LinkedIn accounts so that you can triple the exposure you […]
Read MoreSocial Media 101: 8 Steps to Social Media Marketing Success
Social media has taken the world by storm over the last few years. It not only serves as a great form of public relations for any organization, but as a wonderful way to network, measure your efforts as a business, see what the competition, your peers, and industry leaders are doing. It is a tool […]
Read MoreHealthcare Tweeting: How to Promote Your Healthcare Organization Using Twitter
It seems we can’t even watch the local evening news without someone asking us to “Follow Them on Twitter”. So where does your healthcare business fit into the messy, fast and furious Twitter-verse? Finding your way on Twitter takes time, research and a good solid plan of action. You will need to log on to […]
Read MoreYour Social Media Prescription: The Cost of Social Media
This has been republished courtesy of Doctor’s Life Magazine – take a look at the online version here. Well, it’s free! Sort of. We all know the importance of social media, and to utilize it effectively, you’re going to have to spend either time, or money! It’s up to you as to which one you […]
Read MoreYour Social Media Prescription
Recently, I was honored to be asked to write an article about social media marketing for Doctor’s Life Magazine. You can learn more about Doctor’s Life Magazine by clicking here. Also – you can view article as it appears in the magazine by clicking here! As I thought the information in the article could be […]
Read MoreThe Importance of the Facebook “LIKE”
When it comes to the wonderful world of the Facebook “LIKE” there are two big differences. You can either click the ‘like’ button on a businesses or person’s page vs. clicking the ‘like’ button below a post, event, or photo. Here’s why both of these are important and have value to the page in question. […]
Read MoreAre You Tired of Trying to Figure Out What a Blog Tour Is? If So…You’ll Love This

In the online marketing arena, my peers and I tend to get sucked into using lingo that can sometimes be a bit too “exclusive”. Much like other industries where the terminology can not only be off-putting, but can cut you right out of the conversation, the online community can be a bit tricky sometimes to […]
Read MoreHealthcare Social Media Marketing: 5 Reasons Not To Wait Any Longer

It’s exciting to see more and more healthcare organizations buzzing about social media marketing over the past year. Social media marketing is such a wonderful way to connect with members of your target market (including your customers, referral sources, patients, and their families and caregivers) I’m happy to see healthcare organizations are beginning to adapt […]
Read More6 Healthcare Social Media Mistakes….and How to Avoid Them

With all of the information out there about social media, it is tough to know what to pay attention to and what to take with a grain of salt. Yet even with all of this information, it is still possible to make a few mistakes when executing your healthcare social media marketing campaigns. As an […]
Read MoreLinkedIn for Healthcare: 5 Must-Haves
With everyone going on about the wonders of Facebook and Twitter, my poor friend LinkedIn sometimes gets left out in the cold. While not the most visible of the major social media sites, it is definitely one of the most powerful. With millions of people from all over the globe taking part in the conversation […]
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