Once you have created your Twitter account and tried your hand at branding your profile picture, cover image and background – you will need to come to terms with the administration panel on the backend of your Twitter account. While the words “backend” and “admin panel” can make be a bit off putting, in reality […]
Read MoreTwitter Branding Setup: How to Create Unique Branded Visuals on Twitter
1Jul
In may last post I shared with you the best ways to first setup your Twitter account – including registering your first account, choosing your unique username, filling in your bio and authenticating your account with your email address. Now I want to move onto the next topic: getting your branding and visuals in order. […]
Read MoreHow to Setup a Twitter Account to Market Your Business
28Jun
When marketing a business on social media, Twitter tends to be the last choice for many companies. Why? Mostly because it tends to be a completely foreign territory. It doesn’t look like any other site. It has a messy interface. The information comes so fast. It seems far too daunting for someone who doesn’t understand […]
Read MoreHow to Schedule a Status Update on Your Facebook Business Page
27Jun
Automation is one of those subjects that kicks up the dander with some some social media marketers. In some cases, I’m one of those marketers – rolling my eyes at obviously automated responses. But in other cases, I think they are absolutely fine. Here’s why. My rule when it comes to social media automation, is […]
Read MoreFacebook Page Creation 101: The First Steps to Get Started
26Jun
If you have not already created a page for your business on Facebook, then today is the day! You’ve probably been kicking around the idea for some time now and are ready, but maybe you are so unfamiliar with how Facebook works that the whole process is extremely daunting. That’s where I come in. I […]
Read MoreQuestions to Ask Your Next Website Designer or “How to Ensure Your Designer Won’t Go Rogue”
25Jun
I can’t tell you the number of people that call The Go! Agency to enquire about our website design service who, after spending 5 minutes on the phone with them, tell us quite forthrightly that “I’m coming off of a very bad experience with my current website designer.” At first this was a bit of […]
Read MoreStep-By-Step: How to Do a Competitive Analysis on Social Media
24Jun
One of the things I tell prospective clients, as well as those interested in exploring the value of social media marketing for their company, is that one of the most important reasons to become involved with the social media world is to keep, or gain, a competitive edge over your competition. I’ve spoken before about […]
Read MoreQuick Admin Set-Up Tips for Your Facebook Business Page
21Jun
Setting up a Facebook Page for the first time can be a slightly confusing endeavor. If you have just decided that you are going to throw your marketing hat into the Facebook ring, there are many aspects of proper page setup that you are going to have to know. On the front end (your visible […]
Read More10 Ways to Successfully Use TweetDeck to Manage Your Twitter Marketing
20Jun
For many people, Twitter seems to be the most confusing of all of the social media channels. It’s fast. It’s brief. It involves what seems like code. It looks messy and confusing…and the list goes on. I remember when I first started using Twitter I had the same misgivings, but stuck it out and over […]
Read More10 Ways to Choose the Perfect LinkedIn Groups to Market Your Business
19Jun
Before I have written about the power of LinkedIn and one of its most popular features: LinkedIn Groups. I’ve discussed the power of using these groups to get your message in front of an audience of thousands, how to create your own custom group and even how to get the most out of the administration […]
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