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12 Ways To Determine An Influencer’s Trustworthiness And Brand Fit

12 Ways To Determine An Influencer’s Trustworthiness And Brand Fit

by Forbes Agency Council | Expert Panel 

Choosing the right influencer for your business to partner with can lead to excellent results, connecting your brand with new customers and increasing sales. However, if their platform or fan base isn’t a great fit for your brand, this can have detrimental effects on your reputation and business.

You can make sure that you enlist the help of a trustworthy, reliable and relevant influencer who enhances your brand image by using the following tips from Forbes Agency Council members. Their strategies will help you learn more about potential influencer partnerships before entering into contracts with them.

This article originally appeared on Forbes.com, on June 17, 2021. Read the rest of the article here.

 

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