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6 Ways Marketers Gather Feedback On Social Media

6 Ways Marketers Gather Feedback On Social Media

“We value your opinion!” We’ve all heard that one before. Sometimes, we just don’t have time to bother with providing feedback to companies. Thankfully, social media allows some convenient and even fun ways for consumers to give their opinion. Check out these ways you can gather tons of info to analyze.

1. Polls. There’s no easier way to get the feedback your team is looking for than to ask for it! Whether the options in the poll are “Yes,” “No,” “Maybe” or options “A,” “B,” or “C,” many marketers feel this is one of the most efficient routes.

2. Contests. Of course, incentives go a long way. You can ask for some feedback, and in turn, they are entering for a chance to win a prize. The prize doesn’t even need to be extravagant, but perhaps one of your products or gift cards to a service your company provides.

3. Inquiries. Once your following starts to grow, you can publish posts that will drum up conversations. After all, we are trying to create engagement, and someone needs to break the ice first!

4. Announcements. As always, there is always the ever-popular comment section. When you make an announcement, whether it’s a new product or change in policy, check out people’s reactions through comments, likes, rants, cheers, emojis, etc.

5. Live Video Q & A’s. Lately, businesses have been getting a lot of feedback by hosting Q&A sections via live video services such as Facebook Live, Periscope, and YouTube Live. As your broadcast goes on, you can read what everyone is saying in the comment section.

6. Custom Hashtags. Hashtags are still an excellent way to hone in on specific information. People will use hashtags for everything they’re talking about even if it’s in a negative light. If you want people to talk about your product, provide a hashtag that corresponds with your brand.

People love to talk on social media. Whether it’s about a positive or negative experience, Facebook, Twitter, and other platforms have become a sounding board for opinions, thoughts, and feedback. Use this to your business’s advantage!

Contact us today to see how we can get you the best possible feedback via social media marketing!

 

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