by Forbes Agency Council | Expert Panel
From types of clientele to subject matter expertise, practice areas and menus of services, every agency has its particular differentiators that help it stand out in a crowded field and appeal to its target audience. Facing stiff competition to win clients, agency owners need to take note of emerging trends in their industry to ensure success in the coming year.
For insight into the latest movements in the world of advertising, marketing and PR, look no further than the advice members of Forbes Agency Council share below. If you’re an agency owner, learning more about the trends that will impact your business in 2022 can give you a head start on incorporating them into your client work and your own marketing strategy and help your agency stand out from and rise above your competitors.