Category : Social Media

Why Social Media Has a Soul

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18Jun

When Americans woke up on June 12th 2016, they were horrified by the news of a massacre in Orlando. Many of us banded together to support the victims’ families and friends as we tried to heal from the terror that hate brought. During that day however, we saw something else amongst the countless social media […]

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New and Old Audiences of Social Media

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14Jun

Back in the day, social media was intended for teenagers and young adults to roam and cause ruckus. Mark Zuckerberg’s technological wonder, Facebook, was originally designed just for college students. In fact, in its early days you needed a “.edu” email address to sign up. However, things have begun to change– the grown-ups are now […]

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5 Reasons Analytics Can Help Your Social Media Marketing

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12Jun

As innovative and revolutionary social media is, it is still marketing and as such, it needs to be analyzed. There are many tools out there that can deliver you the data you need. Whether it is Hootsuite, Onlypult, or the internet insights many platforms offer, doing your research will really benefit your social media attempts. […]

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4 Steps to Keep ALL Your Social Media Accounts Consistent

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11Jun

To really make it in the social media universe, you need to establish yourself on the most popular platforms. Becoming a user of many accounts is a great idea, but easier said than done. To truly take care of social media, your business will need one of the following: –       Facebook –       Twitter –       LinkedIn […]

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Putting “Live” Back into Conversations

8Jun

In social media, an “instant response” is a highly sought after concept for businesses. On Facebook, pages will be rated on how quickly their response time is to a message. We’re told to reply to everything if possible. The pressure is on to be quicker, more precise, and we need to have a smile while […]

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