Category : Copywriting

There’s No Excuse For Not Having A Blog

14Sep

You’ve been working hard at crafting your social media presence. Much like Rocky Balboa punching hunks of meat and jogging up and down the stairs of the Philadelphia Museum of Art, you’ve been working hard to get your brand in peak physical condition. You have been building your Likes on Facebook, your connections on LinkedIn, […]

How Your Brand Could Benefit from Story-Driven Marketing

By Christopher Tompkins

26Jan

Copywriting

Imagine this: you’re on a blind date. The person finally shows up and they’re attractive, but the first thing they say is “Hi. I make a decent living and am in good health. We should date.” You probably wouldn’t be looking forward to the next hour and a half, would you? And if they continued […]

Why You Need a Professional Writer

By Christopher Tompkins

22Jul

Copywriting

You probably haven’t thought about how much web copy you see online, but take a minute to think on it. Every line of text you scroll past was written by someone, and if what you’re reading seems well-written, there’s a good chance it was written by a professional. Between the copy you don’t think about […]

How to Make a Blog That People Will Actually Read

By Christopher Tompkins

25Feb

Copywriting

Contrary to popular belief, more goes into writing a blog than banging on a keyboard for 45 minutes every couple of days. It’s a lot of work and effort, but these are mandatory sacrifices for having a quality blog that your audience enjoys! I’ve never been a fan of vague advice, so I’m going to […]

Why You Need a Blog

By Christopher Tompkins

20Feb

Copywriting

If you’re reading this, then you already know that blogs are great! They spread useful information and act as industry-specific news sources. Just because you like blogs, though, doesn’t mean you understand why your business needs one, specifically. That’s why I’m here! I personally know how great a blog can be for a business, so […]

5 Things to Have Your Professional Writer Work On

By Christopher Tompkins

21Jan

Copywriting

Now that you know how important it is to hire a professional writer, what do you actually have them do? I hinted at a lot of writing tasks in my last blog post, but there are definitely some areas you need to have a writer work on more than others. Based on what I’ve seen […]

The GDPR: What You Need to Know

By Christopher Tompkins

5Jul

Copywriting, Email Marketing

Have you noticed more pop-ups in the last few weeks? Does it seem like every website is reminding you of its terms of service or cookies policy? You can thank the European Union and the GDPR for this slightly annoying–and highly important–development. Here’s a quick overview of this new regulation and how it may impact […]

4 Steps To Writing A Professional “Away” Message

By Christopher Tompkins

12Apr

Copywriting

Customer service is one of the main reasons why Facebook Messenger has risen above most other messaging apps. With its connection to Facebook itself, users can contact brands on Facebook easier than ever before. But what happens when a customer sends over a message at 5:01p.m. and your team leaves at 5:00? If you have a […]

Setting The Tone: Writing My Business’s Social Media Bio

By Christopher Tompkins

28Mar

Copywriting, Social Media

We recently published a blog about the general structure of a social media bio for your business. Perhaps you sat down with all those tips handy to write your new bio and still came up blank. No worries! We’ve only begun to skim the surface. To create a spectacular bio, you need to pack a […]

Writing An Amazing Bio For Social Media Marketing

By Christopher Tompkins

26Mar

Copywriting, Social Media

If you had to sum up what your brand represents in a brief statement, would you be able to do it? You would think that it’s a simple task, but many business owners and marketers alike find themselves fumbling in an attempt to narrow down their mission into just a brief paragraph. When it comes […]

Stay Educated

Knowing the latest online marketing news, trends and tactics is a necessity. Get The Go! Agency’s weekly easy-to-read newsletter and be informed on what you need to know, plus access exclusive discounts.

Subscribe!

Social Media Book

Struggling with social media? The road to social media success is not always smooth. Get over your hurdles or start from scratch using CEO Christopher Tompkin’s essentials to building the proper strategy and launching powerful campaigns.

Buy on Amazon

Healthcare Marketing Book

Marketing for the healthcare industry? Learn how to set up a social media strategy specialized to your unique targets. Uncover the secrets and nuances of the industry’s ecosystem to successfully market your company or practice.

Buy on Amazon

Get Free Training

Empower yourself by listening to “The Social Marketing Academy” radio show on iTunes. Every episode is an extension of the training classes provided by our CEO. Learn on-demand at your pace and surge your social media savvy.

Let's Go