When clients come to us with failing social media marketing campaigns, we try to look at the nuts and bolts of their strategy and content. Sometimes, the answer is obvious. Other times, it takes some serious analysis. Yet one of the most common issues we see when business owners try to manage their own social […]
Read More5 Marketing Habits That Kill SMM Campaigns
14Feb
We recently talked about what to do if your social media marketing strategy is failing to produce results. We offered plenty of positive, proactive tips to incorporate into your Facebook, Twitter, Instagram, and blogging techniques. Today we’re going to talk about the mistakes you could be making that may be putting a damper on both […]
Read MoreHow SEO and SMM Work Hand-In-Hand For Your Brand
31Jan
Does your business need social media marketing? Yes. Does your brand need search engine optimization? You bet. While some marketers think these two online marketing strategies are completely separate, they’re actually just different parts of the same strategy to increase your brand awareness. It’s time to set the record straight. First off, let’s explore these […]
Read More7 Innovative Tools That Social Media Marketers Love
24Jan
When you are trying to market your brand on social media and raise awareness, there are good times and bad. Sometimes, it seems like no one is out there, despite there being literally billions of people on these sites. The truth is, the audience is right there. You just need to have the right tools […]
Read MoreThe 4 Primal Elements of Social Media Copywriting
17Jan
Back in the day, people felt everything was comprised of four elements- wind, water, earth, and fire. Well, social media copywriting is somewhat similar. Only instead of those archaic elements, we have something new. Social media, in a nutshell, is about two things – communication and community. As such, you’re going to need to know […]
Read MoreHow Do Brand Giants Market On Social Media Marketing?
10Jan
Let’s face it – some brands utilize social media marketing better than others. Some companies such as Starbucks, Adidas, and Netflix generate incredible levels of engagement with every post. Is it their pre-existing fame or is their content really that compelling? After studying this phenomenon, it’s definitely a bit of both. There is such a […]
Read MoreThe 10 Traits Of The Ultimate Social Media Marketer
3Jan
What does it take to be a truly effective social media marketer? One that can push a brand like no other and establish an amazing online presence? The truth is, some marketers are able to tackle the world of social media a little better than others. Why is this? They’ve taken the time to perfect […]
Read MoreThe 5 Social Media Marketing Strategies That Boost Transparency
27Dec
How has social media marketing changed business? In more ways than you can count. The most significant though, for better or for worse, is that it increased transparency enormously. If you run a restaurant that offers bland plates and rude service, social media may be a nuisance for you. If you manage an A/C Heating […]
Read More5 Reasons Why You Should Have Joined Instagram By Now
13Dec
How can you use Instagram for business? How can you gain more revenue through Instagram’s many features? How can you improve your social media marketing efforts with this trendy and image-friendly platform? In this article, we’re going to explore the most effective tools Instagram has to offer marketers in their efforts for brand awareness. The […]
Read More6 Social Media Content Ideas That Gets An Audience Talking
7Dec
“We value your opinion!” We’ve all heard that one before. Sometimes, we just don’t have time to bother with providing feedback to companies. Thankfully, social media allows some convenient and even fun ways for consumers to give their opinion. Check out these ways you can gather tons of info to analyze. 1. Polls. There’s no easier […]
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